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I developed Tarter Twist for the Pedigree Brand line at Mars Petcare. This rendition is being sold in Canada, and sells in the millions of units. I worked along side veterinarians, food scientists, packaging engineers, marketing, sales and brand managers in order to develop a holistic solution that fills an area of white space within the treating segment. The intent of this product is a long lasting oral care treat. The greater details con not be discussed, but the effort and results are clear to those in the industry. Food manufacturing has is a very enjoyable area for me.
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I was the design lead on this effort. I designed the treats themselves, not the packaging. Dozens of iterations were developed until we arrived at this design. It is a new line of Biscuits for dogs under the Cesar Brand name in Filet Mignon and Rotisserie Chicken flavor.
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I was part of a cross functional team that developed this product. I was the lead designer, CAd modeler and Proto-typer during its development.
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I was part of a cross functional team that developed this product. I was the lead designer, CAd modeler and Proto-typer during its development.

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