Apparel Design Director/Sr.Textile Designer — Los Angeles, CA
Experienced Senior Apparel Designer & Textile Designer. Inspired by the continual process of evolution and growth of human consciousness. Thriving on creativity in all of its many forms, always inspired to find new ways of conveying beauty & innovation within the design world. Passionate about bringing a creative vision to life.
Extensive knowledge of Adobe Illustrator & Photoshop on a MAC & PC platform & MS Office.
*All images copyright Ananda Bhavani.
Design Director/Textile Designer with a long track-record of increasing company sales working with large, high volume national accounts and developing & managing e-commerce retail. Proven ability to conceptualize, create, develop products for multiple brands simultaneously.
Directed and managed design, graphic, & technical teams, leading communication with sample rooms to meet monthly deliveries as well as seasonal calendar goals. Possess thorough knowledge of garment construction, fabrication, trim & printing with emphasis on eco-friendly textiles. Worked closely with production managers to ensure quality & fit standards. Responsible for creating & maintaing company’s design aesthetic, while following costing and fit parameters thereby increasing profitability & company growth.
Work Experience:
Owner/Designer- GIV5
(2012-Present) Los Angeles, CA
New Design concept & business model based on the idea of giving. Incorporating global craftmanship & artistry and utilizing clothing as a medium for positive change. Creating new Eco Luxe collection to launch in S/S 2014.
Director of Development-Nature USA
(Sept. 2012-March 2013)
* Develop sales strategy and brand direction for 2013
* Analyze company procedures & internal processes for maximum efficiency
* Oversee all sample development for private label and branded apparel
* Give design direction for branded apparel, develop new styles & line extension
* Work closely with pattern maker to insure all samples are correct
* Working closely with production team to insure all delivery dates are met
* Oversee all fit & trim adjustments for branded & private label clients
* Sourcing all trims, new developments & working with overseas vendors
* Research & report on current trends & create seasonal presentations
* Manage all lab dips & fabric developments
* Revise all branding collateral for production
* Create & maintain fabric master libraries & trim libraries
* Create all line sheets, lookbooks & presentations for branded collections
* Design company website-responsible for all visual elements
* Responsible for all website content management & photo editing
* Create all visual marketing materials for print & web
Design Director -Green Apple Active
2007 – 2012 (5 years) Manhattan Beach, CA
www.greenappleactive.com
* Responsible for all facets of design & production from A to Z
* Designing seasonal collections as well as monthly deliveries
* Creating and maintaining all tech packs, spec sheets & style sketches
* Managing all sample fittings, making adjustments, & communicating with patternmakers
* Creating CAD Line Art Catalogs for multiple brands
* Creating original graphic art designs & wet prints for apparel
* Overseeing all printing & embellishment techniques
* Managing all lab dips, trims & sourcing for multiple brands
* Creating all branding, tagging materials and sales collateral
* Creating all branding for private label and SMU accounts
* Managing all overseas communications with multiple factories
* Working closely with production manager to insure quality & on time sampling & production
* Mulitasking-Managing multiple projects & multiple brand development simultaneously
* Adhering to strict timelines & vendor requirements for high volume national accounts
* Reviewing pricing & margin sheets to stay within profit margin & budget
* Researching trends and implementing new developments
* Managing website & all visual online marketing
* Managing all website admin, product uploads & product photography & photo editing
* Managing team of assistant designers & graphic designers for multiple brands
* Shooting and Editing Apparel & Product photography for website and promotional materials
Apparel & Textile Designer Edit- Pure Rest/ Eco Baby Organics
2006 – 2007 (1 year)
website: www.purerest.com
* Designed Organic Cotton Children's & Infant apparel
* Designed Original Infant sheets & crib bedding
* Created repeat patterns & original prints for textiles
* Created tech packs & spec sheets
* Created Original Graphic art for apparel, textiles & branding materials
* Researched printing techniques & implemented new print technology
* Researched & implemented trends in Children's marketplace
Owner/Designer- Bliss Design Co.
2004 – 2006 (2 years)
* Designed original graphic tees from Eco friendly fabrications
* Designed private label art & graphics for multiple companies
* Responsible for all tech, spec, branding, & marketing
* Managed sales to private yoga studios & boutiques throughout the US
Owner - Lotus - Import Boutique
2003 – 2004 (1 year)
* Lead buyer for all store merchandise
* Worked with all vendors and maintained inventory
* Designed custom painted line of accessories & housewares
* Managed staff & trained new employees
Specialties
Design Management, Creative Direction. Apparel Design, Apparel Graphic Design,Technical Design, Specs, Branding, Photography, Website Content Management, Trend Research, Painting, Writing, Website Design, Content Management