I m Industrial Designer as well as Graphic, Apparel & Packaging Designer, if it isnt 2 much.. =P But honestly, I like & enjoy my life as Designer, this is the best thing which has been given 2 me so far. Thanks Lord !! nyway, I dont like 2 write 2 much bout me, so just go thru & enjoy my portfolio. Hope these could help u 2 get some inspiration or idea for your design. Last but not least, I like Retro Style Piaggio very much !!! That is one thing which I couldnt resist 2 fall in love with.

Work Samples

  • PolytronWerkz

  • MKZDesign

  • TVSMotorWerkz

Work History

  • Packaging Design Specialist

    • PT. Akasha Wira Tbk.
    • Dec 2013 - Present (1 year 10 months)

    Managing the packaging design and development for all Makarizo beauty care brands

    Liaising with suppliers to construct mock-ups of each design for evaluation and approval of management.

    Work with the strategic marketing team and local Bus to enhance current packaging designs for both aesthetic and/ or functional purposes.

    Ensure that the packaging design is able to be produced by coordinating with the packaging development team based in the factory or with international vendors.

    Ensure that packaging development guidelines are followed through until the final FA is confirmed and sent to factory / factory suppliers for production.

    Coordinate with Creative and Visual Merchandising team to align all logos, color pantones and other brand visual representations and concepts for each product developed.

    Ensure the design of artworks are applicable for both local and international distribution and FDA (food and drug administration) compliant.

  • Product Design Consultant

    • AndiSignWerkz
    • Nov 2012 - Present (2 years 11 months)

    Design Consultant of Motorcycle Styling & Graphic Design for TVS Motor Company Indonesia.

  • Business Owner

    • EvoCustoms
    • Oct 2012 - Present (3 years)

    Automotive Specialist T-Shirt & Apparel Brand

  • Associate Creative Director

    • Artprint Design Indonesia
    • Mar 2012 - Nov 2013 (1 year 8 months)

    • Responsible for art directing, storyboarding and message development for creative design work for various online and offline ads, signage, exhibition and other marketing materials are requested by clients.
    • Plan, organize, motivate, recognize and train team for meeting and exceeding performance expectations
    • Create & Deliver good presentation to clients
    • Guideline Management, maintain & make sure Clients Logo and Brand Guidelines as per the standard on design execution & application
    • Track vendor performance as per timelines and expected quality standards
    • Project Timeline Management & Budget Management for Design & Development.

  • Creative Manager

    • High-Point Group
    • Mar 2011 - Mar 2012 (1 year)

    • Responsible for Ad & Promo Material Budget & Timeline Management.
    • Direct and responsible for Creative Department daily activities & schedules, design concept creation for all the marketing tools needed for marketing activities including brochures, exhibition design, showroom layout, web updates, new product launching, etc.
    • Responsible for Brand & Corporate Identity Guidelines & Standarization. Maintain & ensure all the marketing tools & corporate branding are being applied as per the standard.
    • Updates all the Marketing Tools regularly, such as Brochures, Catalogue, Newsletter, Website, etc.
    • Create & Prepare for Corporate Media Communication such as Company Profile, Name Card & Letterhead, Digital Presentation Tool, etc.
    • Direct R&D team in Design Concept of Product Development and New Product.
    • Analyze new manufacturing product and new trading products from aesthetic and constructional aspects and coordinate with marketing team to ensure the products are feasible for local market.
    • Initiate & conduct negotiations with new suppliers to assure prompt deliveries with controlled quality of products to be standardized.
    • Design and develop Creative and R&D operational workflow procedures in relation to support manufacturing and trading process workflow.

  • Sr. Product Developer

    • Zylia Design Studio
    • Jul 2010 - Feb 2011 (7 months)

    Design Consultant for Decorous Office Furniture. Develop a Modular Office Furniture System which has to be in line with the new Corporate Identity of Decorous Office Furniture. Create a new concept of Product Identity for Decorous Office Furniture Product. Responsible from Concept Creation, Product Development, Prototype, & Final Design Application.

  • Sr. Styling Designer

    • TVS Motor Company
    • Jun 2006 - Jul 2010 (4 years 1 month)

    Representative of the Styling Design Team in Indonesia, since the main Design Center is located in India. Working for “Bebek” design development, Indonesian most famous step-thru motorcycle category.
    I have responsibility to give input & solution on the design based on market research & observation with marketing team, such as social culture & consumer characteristic analysis, motorcycle styling direction/trend and competitor review. Propose new styling design, accessories items & graphic design for current & new model.

  • Product Designer

    • PT Hartono Istana Teknologi
    • Nov 2004 - Jun 2006 (1 year 7 months)

    Artwork Division. Develop styling design of electronics consumer goods such as Plasma & LCD TV, Hifi Audio, Home Theater System, etc. Responsible of new product development, from researching market trend, creating concepts and designing (styling) new products.


  • Institut Teknologi Sepuluh November

    • Bachelor Industrial Design
    • 1998 - 2003

    The Final Project had got the highest final score, 88.5 (100 scale) and it was awarded an Honorable Certificate as the Best Final Project for ITS Industrial Design Graduation of 2004. Supported by LG Electronics Indonesia. GPA : 2.82 ( 4 Scale )

  • SMUN 16

    • 1996 - 1998



2003 - Nominated as Finalist of LG TV Design Competition - Blue Eye TV 2008 - Nominated as Finalist of Kedaung Glassware Print Design Competition - Butterfly Effects, Published in Kedaung Group 2009 Calender.