- + Follow
Pursuit Series - Dry box packaging
OtterBox - Web Packaging
Manage creative team for regional office and their associated workload for two global brands; Thule, and Case Logic
Collaborate with international product management teams to assess and deliver marketing support
Establish project schedules, set interim milestones, and proactively monitor work progress
Oversee relationships with external agencies for packaging, video, photography, print management
Manage budget and resources for regional and global marketing projects
Write project briefs and coordinate executive approval for new marketing initiatives, photo and video shoots
Function as art director for all lifestyle photo and video shoots including international travel and coordination
Create packaging concepts and technical designs that exceed creative, quality and financial targets.
Develop product concepts for private label that align with assortment strategy and brand identity.
Manage vendor relationships to ensure quality control and timely delivery of packaging materials.
Coordinate packaging project schedules to meet quarterly product implementations for private label.
Led every aspect of a packaging project from concept through manufacturing.
Managed a team of designers, production artists and project managers.
Participated in cross-functional creative and strategic planning to support all marketing efforts.
Spearheaded global redesign of packaging in 2012 achieving significant lift in retail sales.
Produced press-ready files and provided final manufacturing approval for over 1500 parts.
From design to grant writing; I worked with these organizations as both a creative and strategic business partner.
Bike 49 // Transparency in Action // SpanAfrica // Zen Eats
Conceptualized and designed print, branding and web materials.
Earned the respect of my professors and received the Founding Faculty Scholarship during my senior year, an award selected by the art faculty based on a student’s demonstrated creativity and promise in their chosen field.