Bruce Cooper

Product Developer — Toronto, ON

PC Water

Sourced new and innovative water pitchers to compete with market-leading Brita line, increasing pitchers sales by 43%, filter sales by 37% and gross profit by 23% from 2008 to 2010. In 2009 the category was supported by a national ad campaign featuring Galen Weston

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PC Digital Water Pitcher - Sourced new and innovative water pitchers to compete with market-leading Brita line, increasing pitchers sales by 43%, filter sales by 37% and gross profit by 23% from 2008 to 2010.

In 2009 the category was supported by a national ad campaign featuring Galen Weston.
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PC Slender Water Pitcher - Sourced new and innovative water pitchers to compete with market-leading Brita line, increasing pitchers sales by 43%, filter sales by 37% and gross profit by 23% from 2008 to 2010.

In 2009 the category was supported by a national ad campaign featuring Galen Weston.
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PC Large Water Pitcher - Sourced new and innovative water pitchers to compete with market-leading Brita line, increasing pitchers sales by 43%, filter sales by 37% and gross profit by 23% from 2008 to 2010.

In 2009 the category was supported by a national ad campaign featuring Galen Weston.
PC Filtered Water Bottle - Sourced new and innovative water pitchers to compete with market-leading Brita line, increasing pitchers sales by 43%, filter sales by 37% and gross profit by 23% from 2008 to 2010.

In 2009 the category was supported by a national ad campaign featuring Galen Weston.
PC Water Televison Ad - Sourced new and innovative water pitchers to compete with market-leading Brita line, increasing pitchers sales by 43%, filter sales by 37% and gross profit by 23% from 2008 to 2010.

In 2009 the category was supported by a national ad campaign featuring Galen Weston.

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