Martin Aubé

President, Product designer — Montreal, PQ

About

Martin is currently the president of the Creative Unit Inc., which he founded in June 2004. His company offers industrial design consulting services, specializing in transportation, both functional and recreational. Martin is renowned for his creativity and his dedicated customer service.

Experience:
20+ years
Education:
University of Montreal
Affiliations:
ADIQ ACID MDA
Awards:
Red dot design award 2011, design concept, SORA electric motorcycle from Lito Green Motion,
Red dot design award 2009, design concept, Higgins-Aubé Energya, 2003 IDEA Design explorations Gold award ( BRP Embrio/2025),
IDEA Gold, 2001, BRP Islandia jet boat, IDEA Silver, 2000, BRP Modular helmet.

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Resumé

Martin is currently the president of the Creative Unit Inc., which he founded in June 2004. His company offers industrial design consulting services, specializing in transportation, both functional and recreational. Martin is renowned for his creativity and his dedicated customer service. He offers a customized design process adapted to his customer needs and allows them to rapidly visualize the result of their project through the use of both hand drawings and specialized 3D softwares. His values are probity, passion, creativity and originality, rigour, beauty and precision.

Since 2004, he has collaborated with BRP, Prévost Car, Novabus, Camoplast, Kimpex (CKX Motorcycle helmet design), TM4, Prinoth Division Canada, CCM Reebok, TPS Hockey, Arkel O.D. Mega Bloks, Greene Energie, Demers Ambulance and Loto-Québec (Ingenio) on many projects.

Martin received his bachelor in Industrial Design from l’Université de Montréal (1988). He also received a certificate in Aeronautics from the École Polytechnique, a certificate in Fine Arts from Bishop’s University. Martin as recently completed a bachelor in History of Art from the UQÀM in 2009. He as also taught and given presentations at the university level and he is currently SSHGD instructor in transportation equipment design, UQÀM.

Martin is a member of the Québec Industrial Designers Association (ADIQ) ACID Motorcycle Design Association (MDA) and of the AMEVTS.

Martin has over 18 years of experience at Bombardier Inc. (Bombardier Recreational Products and Bombardier Aerospace from 1986 to 2004). In 1998, he was promoted to the Expert industrial designer level in Advanced Concepts. Through those years, he contributed to successes such as :

Safari 90 snowmobile
Mach 1 1991 snowmobile
Regional Jet interior design,
S-2000 snowmobile (reproduced on the Canadian stamp on industrial design)
Modular helmet (IDSA SILVER AWARD)
NEV electric vehicle (advanced project, 1993)
CK3 1997 snowmobile platform
ZX 1999 snowmobile platform
Islandia sport boats (IDSA GOLD AWARD)
Challenger 2000 sport boats
VTT Rallye and Outlander,
Embrio Concept (IDSA GOLD AWARD)
Speedster 200
Can-Am Spyder Roadster (2001-2004)

These projects generated above thirty patents and industrial designs.

The Creative Unit worked with Higgins-Aubé to design sportier electric vehicles: Energya is a three-wheel motomobile designed to provide for a dynamic and sporty driving experience combined with an electric drive as an option. Energya motomobile design received the Red dot design award - concept design category in august 2009

In 2010-2011, The Creative Unit was in charge of the Industrial design of
the new electric motorcycle SORA, from LITO GREEN MOTION
http://www.litogreenmotion.com/ and won the 2011 Reddot Design Award, Concept design for the Sora Industrial design.



Projects by Martin Aubé