Chris Businsky
Creative Director — Bel Air, MD
Branding Campaign - Arcos
Integrated Campaign - Arcos
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The website was another part of the integrated campaign for Arcos. The menu design drove all the branded collateral. I utilizing the swirls from the menu design to help tie everything together and continue the experience on the website.
WHAT WAS SPECIAL ABOUT THIS CAMPAIGN: I utilized a content management system on the website so that we could keep the cost down and easily add features such as the ability to schedule reservations.
WHAT WAS SPECIAL ABOUT THIS CAMPAIGN: I utilized a content management system on the website so that we could keep the cost down and easily add features such as the ability to schedule reservations.
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This was a brochure for the catering portion of their business.
What Made This Design Special:
I utilized the vibrant colors in the images to brand the packages. The font choices work in perfect harmony with the Arcos branding to make one cohesive package. I also felt it was important to really make the owner a prominent part of the design. He really makes you feel at home in the restaurant and gives the viewer someone to identify with.
What Made This Design Special:
I utilized the vibrant colors in the images to brand the packages. The font choices work in perfect harmony with the Arcos branding to make one cohesive package. I also felt it was important to really make the owner a prominent part of the design. He really makes you feel at home in the restaurant and gives the viewer someone to identify with.
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Logo design as part of a branding campaign for Arcos
What Made This Design Special:
The owner really wanted to push the Authentic feel that the restaurant portrays. I pulled elements from the Mexican flag as well as colors from the branding to tie it all together. I also added a weathered look to take a little of the edge off the mark, making it less perfect looking.
What Made This Design Special:
The owner really wanted to push the Authentic feel that the restaurant portrays. I pulled elements from the Mexican flag as well as colors from the branding to tie it all together. I also added a weathered look to take a little of the edge off the mark, making it less perfect looking.
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This flyer was used to promote the website and was part of an integrated campaign that utilized Print, Email and a Landing page to capture the traffic from the email.
What Made This Design Special:
I really love how the image used helps interacts with the logo, making it more playful and slightly adding dimension to it.
What Made This Design Special:
I really love how the image used helps interacts with the logo, making it more playful and slightly adding dimension to it.
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This email was part of the Paws on the Patio integrated campaign.
What Made This Design Special:
We created a custom HTMl Email for this promotion and what I think makes it special is how the dogs tongue spills over into the email. It really adds that playful appeal that specifically relates to the target market the restaurant was trying to capture.
What Made This Design Special:
We created a custom HTMl Email for this promotion and what I think makes it special is how the dogs tongue spills over into the email. It really adds that playful appeal that specifically relates to the target market the restaurant was trying to capture.
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This Menu was part of a re-brand for the restaurant which included a new website, logo, catering flyer, and HTML email campaign.
What Made This Special:
After the initial meeting, we based the entire rebrand off of a swirl pattern the owner applied to the ceiling with plaster. Everything in the restuarant is handmade and we felt it should show through in their collateral.
What Made This Special:
After the initial meeting, we based the entire rebrand off of a swirl pattern the owner applied to the ceiling with plaster. Everything in the restuarant is handmade and we felt it should show through in their collateral.
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