Colin Roberts

Sr. Industrial Designer — Madison, WI

Adidas Intern Project: Future of Intelligent footwear

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Exploration of fit issues in a basketball shoe
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Podular inspiration intelligent shoe
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Fluidity/blobism style intelligent basketball shoe
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Calatrava suspension inspired intelligent shoe. - The cables are made from dielectric elastomers, an emerging technology which allows them to expand and contract as needed via electric current sent by a computer chip.
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Retrofuturism inspired ideation - I studied the techniques used in successfully converting retro cars like the mini, beetle, and mustang into contemporary designs. Then I tried to apply the same techniques to retro looking sneakers with emerging technologies.
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Retrofuturism style intelligent basketball shoe

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