Ambitious, dedicated, and extremely organized with a passion for creating great design. Classic, well-rounded design education with strong typography skills led to an entry level package design position in NYC immediately following graduation. Have been meeting creative challenges with fresh, clean design solutions ever since.

Work Samples

  • Kitchen Tools Packaging

  • Logos

  • Household Items Packaging

Work History

  • Owner/President

    • Deanna Fredericks Design
    • Jun 2013 - Present (1 year 4 months)

    Full range of graphic design services, specializing in logo concept/design, product branding, packaging structures and graphics, photo retouching and calligraphy.

  • Senior Package Designer

    • TDC USA Inc.
    • Fairfield, NJ
    • Sep 2005 - Jun 2013 (7 years 9 months)

    Design, art direction & production timeline of TDC merchandise sold in retail stores Skills include: Art direction, product photography, packaging mock-ups for client presentations, print production preparation, press proofing.Thorough knowledge of Apple Mac OSX platform. Advanced Adobe Photoshop CS6, Advanced Adobe Illustrator CS6, Adobe Acrobat Professional, Some QuarkXpress/Adobe InDesign, Digital Photography, Photo Stylist Excellent 3D mock-up skills, superior communication abilities, professional demeanor. Self-disciplined and motivated, highly organized, team player. Classic design/typography education coupled with passion to master modern technology. Partial client list includes Wakefern Food Corporation, Aldi, Inc., ATA Retail Services.

  • Public Relations Director

    • JCC of Central NJ
    • Oct 2001 - Sep 2004 (2 years 11 months)

    Responsible for creation and production of monthly newsletter, biannual program guides, invitations, brochures, flyers, posters, postcards and other print materials announcing special events Art Direction and interface with freelance graphic designers/printers

  • Freelance Designer

    • Deanna Fredericks Design
    • South Plainfield, NJ
    • Sep 1994 - Oct 1998 (4 years 1 month)

    Various packaging and corporate identity projects for both individuals and design firms with clients involved with (but not limited to) the following markets: kitchen gadgets, office products, pharmaceuticals, food, stationery, tobacco, automotive and baby items

  • Graphic Designer

    • Robert Hain Associates Inc.
    • Scotch Plains, NJ
    • Jul 1984 - Sep 1994 (10 years 2 months)

    Handled packaging projects from initial concept through production. Experienced in dealing with all hired services, art direction and on-press proofing. Partial client list includes U.S. Tobacco, Strathmore Paper, Champion Spark Plug, Esselte-Letraset, Nestle and E.I. Dupont

Education

  • Kansas City Art Institute

    • BFA Design

Specialties

Affiliations

Member, MoMA

Awards

Graphic Design USA: American Graphic Design Awards, 2012 (Wakefern Food Corporation, Christmas Packaging); 2010 (Wakefern Food Corporation, Plastic Food Storage Containers; ATA Kitchen Gadgets Packaging); 2007 (Wakefern Food Corporation, 8-pc Patio Set, labels)

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