Grade 5 cover and chapter opener spread from Pearson "myWorld Interactive©" Social Studies program. Spread design organizes disparate pieces of introductory content into an aesthetic whole. (Prototype and design direction for complete K–5 print and digital program.)
Design board for Savvas "Civics Interactive©" digital and print program. Animated topic collages weave together civics content and contemporary student images using engaging metaphors, (Concept, prototype, design direction, art direction)
Series cover design for Grades 1–5 Pearson "Head for Success" math practice books. Whimsical cartoons illustrate the concept of aiming toward a goal as students aim for math mastery. (Concept, cover and logo design and art direction)
Series cover design for Grades 1–5 Pearson "Head for Success" reading practice books. Whimsical cartoons illustrate the concept of aiming toward a goal as students aim for reading mastery. (Concept, cover and logo design and art direction)
"Good Habits, Great Readers". Samples of design for Pearson K–5 teacher-facing alternative reading program. The beauty of a child absorbed in a book is a cover concept most teachers can appreciate. (Concept, cover and logo design and photo direction)
Series cover design for Modern Curriculum Press Grades K–3 Phonics worktexts. Kid-friendly animals and the product's "plaid" branding suggest that MCP Phonics students are an extraordinary breed. (Concept, cover design and design direction)
Series cover design for "Ready Readers©" preschool alphabet readers. Flocking on the alphabet letters encourages little fingers to trace their shapes. . (Concept, cover design and design direction)
Sample cover and prototype page design for Grades 1–5 "Spelling Workout©" worktext. Surreal covers and lively art help engage students. (Page prototype, design and art direction.)
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Program Design

Included are 8 project design samples from various K–7 Social Studies and Language Arts programs I've prototyped and art directed.

Dorothea Alderfer
Graphic Designer Hanover, NJ