Greg McNamara

Principal, Greg McNamara Design — San Francisco, CA

About

Creative partnerships that match innovation and high-end design; creating products that elevate brands in the marketplace

Experience:
5 years
Education:
University of Illinois at Urbana/Champaign
Affiliations:
IDSA

Share

Resumé

Education>>

University of Illinois - Champaign, Illinois
BFA, Industrial Design
May 2005

Transportation design courses>
2010 Scuola di Polytecnica, Milan, Italy> Chris Bangle Workshop
2007 Academy of Art University, San Francisco, CA

Experience>>

Formant Studios, San Francisco, CA
Principal, July 2010-Present

Founded in 2010. Formant is currently engaged in the creation of ,
Lifestyle Objects, Consumer Electronics, and Sports Equipment.

Greg McNamara Design, San Francisco, CA
Senior Designer, Principal, September 2009-Present

-Clients: Work producted for Astro Studios, Frog Design,
Tactix Gear Workshop, Greatech Vision and Hiemstra Product Development, across several categories including: consumer electronics, medical design and protective gear
________________________________________________________________________
Astro Studios, San Francisco, CA
Design Consultant, September 2009-Present

-As part of the team, I've worked on extensive range of lifestyle-oriented consumer electronics projects
________________________________________________________________________
The North Face, San Francisco, CA
Technical Footwear Designer, March 2006 - September 2009

-Design: designed a wide variety of key styles which have gone on to achieve success as technical products in the marketplace; range includes some of the best consumer-reviewed footwear in the performance category for the North Face. Hedgehog GTX>100,000+pairs, and the Ultra104 franchise>65,000+ pairs in 1st year to market

-Advanced Concepts: Researching and developing new technologies for footwear; resulting in 1 patent awarded as well as additional projects in continuing development

-Strategic design helped The North Face as they looked to revolutionize their business by creating a category-specific branding campaign

-Categories: Performance/Outdoor; responsibility to design and co-develop technical products to aggressive timelines

-Working closely with our athletes and the outdoor users to develop footwear that meets their needs

-Engaging with factories and vendor partners in Asia
_________________________________________________________________________
Ewing Design Group, Inc., Laguna Beach, CA
Freelance Designer

-Form development/creative iterations for a range of consumer goods and sporting goods products

-Optics: Gender specific snowboarding goggle concepts with simple, effective styling/ graphic details to set apart our client from the competition
_________________________________________________________________________
Dunham, Boston, MA
Contract Designer, Footwear, September 2005 - January 2006
_________________________________________________________________________
New Balance Athletic Shoe, Boston, MA
Internship, June 2005 - August 2005

-Contributed to footwear development for Spring 07’ -Fall 07’ projects; developing concept sketches, lineart, colorways, and complete tech packs

-Designed more fashion-forward concepts/branding for the Outdoor/Lifestyle category as well as an innovative new non-slip tooling

-Compiling style boards and team presentations, as well as presenting my design directions to marketing and development
________________________________________________________________________
TEAMS Design, Chicago, IL
Internship, Summer 2004

-Responsible for conceptual development, initial human factors, benchmarking, mechanical details, styling, vendor research, digital renderings, and communicating with model shops. Work included major clients, such as Bosch power tools and Karcher
________________________________________________________________________
Formula SAE student race car, University of Illinois
Design Team leader, 2004-2005
________________________________________________________________________
Awards//Activities>>

2008 - Guest Instructor> CCA, San Francisco
2008 - Backpacker Magazine> Best All Around Fastpacking Shoe> Hedgehog Mid XCR
2005 - IDSA Merit Award finalist, UIUC
2003 & 2004 - Awarded merit-based design scholarship, UIUC
2003 - Finalist for ID sophomore of the year, UIUC
1999 - 2nd Place, Student Show, McHenry County College
1999 - Purchase Award, Student Show McHenry County College
1998 - Honorable Mention, Student Show McHenry County College

Expressive form development, iterative process/concept generation

High level visual presentation skills via>> Sketching/Digital sketching (tablet), Alias Studio, Painter

Excellent verbal communicator/ presenter. Building functional business relationships.

Experienced with Softgoods including design, detailed tech packages, and material selections

Strategizing design direction and looking at market trends

Adobe Creative Suite, Painter, Alias Sketchbook, Rhinoceros, Solidworks

Interest in biomechanics and ergonomics; passionate about new technology/materials

Experienced engaging all levels of business to achieve design goals



Projects by Greg McNamara