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  • Greet Jans

    Associate Creative Director, Experience Design

    London, United Kingdom

My Name is Greet. I am born in the early eighties in Belgium. I got a Master in Product Development and took specialties in Usability Design and Web Development. Currently, I work as a Manager Experience Design in London. I prefer getting involved in the early stages of a project when often we don't know yet what it will become. Coming up with ideas, working these concepts out, and aligning the strategy with the experience are my favorite activities. I speak Dutch, English, basic French and a little bit of Portuguese. This portfolio website contains a selection of my work.

Work Samples

  • Barclays - Wealth project (pitch)

  • New Look - In store tablet for sales assistent

  • M&S International - concept for store in Amsterdam

Work History

Experience - Associate Creative Director, SapientNitro Since August 2016, London UK - Manager Experience Design, SapientNitro December 2013 - July 2016, London UK & Stockholm Sweden Same company, different role. Being a lead ux on: Barclays, Hiscox, Harley Davidson, TUI, Unilever, ... - Senior User Experience Designer, SapientNitro August 2011 - December 2013, London UK Working on various pitches and projects creating multiple experiences and applications for websites, large touch screens, mobile devices, tablets and products (with interfaces) as a (Lead) User Experience Designer. Some of the clients she worked for so far: Barclays, Ladbrokes, Lucozade, Mars, M&S, Rolls Royce, Philips, Unilever (Dove), etc. - UX Specialist, Freelancer/Owner at InDetail February 2010 - August 2011, BE and UK - Information Architect/ Interaction Designer, Truvo (formerly World Directories) August 2009 - August 2011, Antwerp BE Worked in a small division (Local search & communities, part of the New Media team) on web 2.0 projects centered around social networking and local reviews finding the balance between the needs for both users and advertisers. Truvo is a leading local search and advertising publisher operating across 3 countries. - Information Architect, Duval Guillaume May 2008 - July 2009, Brussels BE Being part of the User Experience team, I design websites and web applications, such as widgets, games, etc. Managing each project from concept to final product by brainstorming to define a concept, set-up of (high-level & detailed) site structure, defining personas and their scenarios, creating wireframes, making use cases (based on user stories & wireframes), working closely together with the designers & developers and testing with users. Duval Guillaume is an ‘idea-centric’ communication agency. - User Experience Researcher/Designer, CUO/Mediacentre/K.U.Leuven Oct 2005 - May 2008, Leuven BE User Centered Design approach (accessibility, functionality, like ability, playability, sociability and/or usability) of various projects of ICT systems (web, mobile and interactive television). Combination of (1) research, (2) design & (3) user testing. (1) Doing research: assessing data from multiple sources, synthesizing, and developing strategies for the project; (2) Creating user-centered designs: developing conceptual diagrams, wireframes, interaction flows, user interfaces and prototypes with an emphasis on user goals, experience & guidelines and standards; (3) Planning and conducting usability testing. The Centre for User Experience Research (CUO) is a research group affiliated with the University of Leuven. (See http://soc.kuleuven.be/com/mediac/cuo/index.php?p=member&id=5 for Research Papers)


Hogeschool Antwerpen (http://www.artesis.be/productontwikkeling)



Best Paper Award, Web Based Communities 2007; Top 10 for financial plan, Bizidee 2005