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On the Internet - CCB
The Chamber of Commerce - CCB's biggest media spend of the year is the business licence renovation campaign. In 2014, the focus was on getting business owners to renew ONLINE.
We proposed a no frills, direct campaign that expressed the benefits of renewing from home (it’s fast, easy & safe) in a tangible and relatable way.
Credits
Agency: DDB Colombia
Client: Cámara de Comercio de Bogotá
Product: Matrícula Mercantíl
Copywriter: Juan Sebastian Caicedo
Art Directors: Juanita Delvasto / Jeison Higuera
Post Production: Zumo
Video Production: Dragonfly Films
