Resumé

| EXPERIENCE

Director of Marketing, Clinic Manager
ENHANCING LIGHT COSMETIC LASER CENTERS
Greater Milwaukee Area, WI August 2008 - Present
Re-branded company’s Visual Brand Language to strengthen company exposure including company logo, advertisements, website, brochures, business cards, employee and patient forms, media image and promotional graphics. Devised consistent marketing strategy to maximize brand exposure. Launched email marketing, online feedback and contact forms. Developed e-newsletter subscriber list of over 2,000 contacts. Wrote press releases and engaged media attention. Research, wrote and compiled employee handbook, clinic manual, and employee bloodborne pathogen training program. Evaluated marketing and advertising investments.

Freelancer | Consultant | Entrepreneur
NATASHA LYN DESIGN
January 2008 - Present
Providing creative freelance and consulting Natasha Lyn Design can be of assistance in areas such as, but not restricted, to product development, exhibit design, model making, digital design, graphic design, event design, carpentry, and business effectiveness. Clients include start up companies such as Harmonized Computing and +Design to larger companies such as Zablocki VA Medical Center, NOVA Chemicals, San Jamar, the Milwaukee Institute of Art & Design, and Marquette University.

Industrial Design Intern
C2R PRODUCT DEVELOPMENT GROUP ( Formerly Concepts 2 Reality )
East Troy, WI Summer/Fall 2007
Worked in a mixed environment of mechanical engineers and industrial designers. Explored and developed design solutions for entrepreneur projects and large corporations. Engaged in all phases in design including research, brainstorming, conceptual, refinement, graphic, layout, prototyping, and client presentations. Organized and prepared sourcing. Established and maintained an image and texture source library.

Industrial Design Intern-Volunteer
DISCOVERY WORLD
Milwaukee, WI Fall 2007
Researched and developed concepts for interactive educational exhibitions focused towards young adults.
Aided in providing topics of interest for future exhibits.

Vision Fitness / MIAD Collaborative Project Milwaukee, WI Fall 07
A.O. Smith Co. / MIAD Collaborative Project Milwaukee, WI 2007
WAHL Clipper Co. / MIAD Collaborative Project Milwaukee, WI Spring 07
Marquette University / MIAD Collaborative Project Milwaukee, WI Spring 07
School of Biomedical Engineering

| EDUCATION

Milwaukee Institute of Art & Design Milwaukee, WI 2004-2008
BFA Industrial Design
Awards: Deans List 2006, 2007, 2008
IDSA Student Chapter Member and Organizer
Juried into MIAD’s 2008 Senior Exhibition Best in Show

| SKILLS

Communication: Capable of identifying, defining and following visual brand language. Preparation of visual and verbal presentations. Strong organization and leadership skills.

Computer: Proficient in Alias Studio Tools, Image Works, ZBrush, Photoshop, Illustrator, InDesign, SolidWorks, Microsoft Office, and Dreamweaver. Knowledge of Flash, HTML, and POP. Efficient in MAC O S and Window platforms.

Model Making: Production of rapid sketch models up to prototypes. Mechanical aptitude and understanding of how things work. Knowledge and experience of shop tools. Familiar with materials and processes.

Sketching and Ideation: Ability to convey concepts quickly and informatively with sketching in marker, pen, pencil, or digitally.

| EMPLOYMENT

Head Server, Head Bartender, Hostess
El Pueblo, Inc. Hartland, WI 2004-2007
Señor Tomás, and Antigua Real.
Promoted from hiring position of Hostess to Server, then promoted from Server to Head Server. Supervised and oversaw a wait staff of 14. Assisted Manager in making decisions such as hiring, firing, and devising organized methods. Trained new wait staff. Planned specific schedules for wait staff. Devised and designed advertisement. Publicized the restaurant through providing graphic assistance in brochures and ads as well as making public appearances.

Assistant Webmaster
MIAD/ MIAD.edu Milwaukee, WI 2004-2006
Assisted in making design decisions and updating the website. Arranged the site’s information to be user-friendly. Resolved conflicts between different browsers and platforms. Aided in the collaboration of a new web design.

| LECTURES

Design Development + Process March 31, 2008
Marquette University, Olin Engineering Center
Department of Biomedical Engineering

Model Making: Conveying Ideas November 11, 2008
Marquette University, Olin Engineering Center
Department of Biomedical Engineering
Presentation developed and given in collaboration with Pascal Malassigné, FIDSA of the Milwaukee Institute of Art & Design

| GROUPS + ASSOCIATIONS + AWARDS + ARTICLES
FOX 6 Special Assignment Report, September 17, 2009
Industrial Designer's Society of America (IDSA), Member
Milwaukee Institute of Art & Design Alumni Association, Member
FOX 6 Special Assignment Report, May 08, 2008
Rehabilitation Engineering Research Center on Accessible medical instrumentation National student design competition,
Third Place, 2007-2008

| INTERESTS
Reading, emerging technology, design, business & marketing, the arts, dance, advertising, the unknown, history, volunteering, theory, fashion\trends, sports, mentoring, healthy living, challenges, cleaning & organizing, observing, learning, friends & my family.

Projects by Natasha Lyn Wier, IDSA