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Build the world

Build the world - Toy* is a play for mathematically challenged people - Just like me and my best friend from School Konstantinos. A model construction system comprising re-usable waste paper building blocks. Similar to Meccano, Toy enables the building of working models. Unlike Meccano, Toy basics connect one to another by ‘click’, no glue, nuts or bolts are needed. Products are available in La Biennale Electa c/o Corderie dell'Arsenale bookshop, NAI Rotterdam, and Marta Herford museum bookshop.

Noa Haim
Creative Director at Collective Paper Aesthetics Rotterdam, Netherlands