WalkAide ad with lifestyle and freedom of choice approach.
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Half page print ad utilizing large typographic approach along with updated product model photography.
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WalkAide Competitive ad, using custom made iconography and clear, concise copy to show the advantages and difference from other models or competitor's products. Used illustration, and photos supplied by in-house photo shoot.
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Competitive Ad, but with an alternate, half page layout - design and underlying concept is both flexible and powerful enough to work in either vertical full-page or horizontal half-page layouts.
Full page ad version. More emphasis on the large, typographic treatment of the words FOOT DROP to really drive home the point of the value of treatment and product efficacy on such a life-impacting issue.
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Innovative Neurotronics print advertising
A series of print advertisements highlighting the WalkAide product, an external electronic device designed to assist with walking impairment (foot drop) from stroke. Ads ranged from factual, iconic-based approaches to emotional, lifestyle-highlighting views.
