RJ Manoni

As the Swiss Diamond Director of eCommerce I am in charge of the online presence of an international brand.

Manoni Productions advertising company that develops and produces all forms of media advertising for your company, including commercials, websites, and graphic design ideas.

Experience in designing print and electronic marketing materials and developing creative themes and designs for company web sites. In my past roles I have excelled in delivering results to high profile clients in order to create an out of the ordinary marketing concept that was mutually profitable and promoted client/company and company/employee relationships. I am very aware of the importance of meeting and exceeding a client’s needs on tight deadlines and budgets utilizing various mediums.

I enjoy working with clients and am always interested to learn more in order to deliver the best possible work for them

- Hired as first e-commerce director to provide expert knowledge in roll out of new website to promote two product lines; includes SEO, front end design coding, webpage design and graphic elements of new site
- Raised conversion rate by 42.88% in past year by analyzing past market performance data to better target qualified customers
- Implemented tracking system to showcase how advertising dollars were being spent; focused budget on high return areas and saw revenue increase of 108.13% over past year
- Developed second company brand from conception to the#1 growing baby boys clothing line (as rated by Inc Magazine)
- Oversee design and coordinate production of company catalogs
- Responsible for trade show booth design as well as all marketing collateral creation
- Manage trade advertising strategy through design, analysis, and placement
- Promote sales and increase customer loyalty through creative marketing campaigns via email and social media (Facebook, Twitter, Pinterest, Instagram, company blog)
- Manage the optimization of outgoing feeds to sites such as Amazon, Google Shopping and affiliates

Initiated and manage the use of social media including Facebook, Twitter, Flickr, Digg, Youtube, and forums to drive brand awareness for company in international market

* Create all marketing/advertising designs for international company; includes 7 websites and 2 retail stores
* Manage 2 full time staff who are responsible for the creation of product designs and web design
* Develop marketing concepts for commercial, print, and web ads based on budget; responsible for production and delivery under strict deadlines
* Create web content and SEO of our sites
* Use Google Analytics and our in-house analytics system to measure/optimize our sites
* Use HTML to build/manage our e-mail/physical address database for our future mailers/email campaigns

-Create banner ads, web stories, landing pages, one off sites, and general web design and content for www.foxcharlotte.com
-Designer of all on air graphics for WCCB and WOLO news shows
-Part of Web Strategy Team; working to create new external marketing that will increase web presence; currently discussing integration with sites such as Facebook, About.com, and Google
-Work with clients to design web advertisements based on client need; work from concept to completion

-Manage marketing project execution including managing the creation of publications, sales collateral and presentations
- Coordinate marketing efforts and communication tactics among internal team members
-Work with partners to define and prepare goals and activity report for new business development
-Keep team on top of new technologies that pertain to the marketing and e-marketing of our product

-Addy Award winning Producer / Director NFL on CBS Promotion
-Producer / Director of the #1 locally produced TV show in the area (non-news) -Writer of market leading commercials for all types of business in town
-Produced many proven commercials and marketing ideas for local businesses
-Designed print, TV, and radio advertisements for promoting the station

Produced the sports show, Including writing, scheduling, live remote hook up.