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Styling Center Manager - CIFA S.p.A.
I believe in industrial design as a social process. It is not just a passion or a job but a mean to improve exisisting things, a mean to know people and their needs. A deep knowledge of the creative process and a pragmatic approach are the core of my project management attitude. Continuous research and curiosity help me to keep flexible and to find innovative solutions to problems. I am team work oriented and I love following the whole life of products, working side by side with the different professional figures involved. Care and reliability complete my profile features. Professional goals | I would like to approach multidisciplinary projects and work with different background activities (scientific, industrial, hand-crafted, artistic) to improve my expertise. Main achievements | - As a freelancer, I designed the ergonomic and adjustable school furniture UP, based on D.O. Raul Guelfi and Sergio Zanfrini's scientific research. I contributed to the generation of a new market for Fami spa company; they bought the project to invest in a new entirely dedicated business division. - As a senior designer, I menaged the relaunch project for the company FTG safety shoes. The final output of our project turned out to a multi-output; - an economic ‘master’ line that reaches the end of the production chain with a 30% reduced price and such a weight as to make this footwear one of the lightest shoe in the safety world; - an intermediate ‘B’ line that, although keeping in reduced production costs, presents a remarkable aesthetic appeal, a notable family feeling between its models and maintains company colors preserving the recognition of the brand. - As a chief designer, I managed the team in the firm belief that the best design results come from the synergy of all the available skills, properly enhanced and funnelled into achieving goals.
UP school furniture
CIFA Coguaro 4