K. Todd Shelley
Industrial Designer / Product Designer — Dubuque, IA
Some of my design work from Maytag Company and Thetford Corporation.
Maytag Business Card - 12/1989 - 11/1990
When I worked at Maytag Company, I worked within cross functional teams consisting of: Director Industrial Design, Senior Industrial Designers, Engineers and Prototype Machinists. During my tenure, I had 2 designs go into production.
Maytag Corporation: Laundry Control Panel Endcap Concept - Concept illustration looking at new design for an injection molded control panel / snap on decorative end cap. Cross-functional team: Myself and Senior Industrial Designer. This end cap would have been chrome plated and the control panel would have had stainless steel accent trim attached using double sided 3M foam tape. Traditional mixed media illustration.
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Maytag Corporation: Laundry Control Panel Endcap Concept - Concept illustration looking at new design for an injection molded control panel / snap on decorative end cap. Cross-functional team: Myself and Senior Industrial Designer. This end cap would have been chrome plated and the control panel would have had stainless steel accent trim attached using double sided 3M foam tape. Traditional mixed media illustration.
Maytag Corporation: Laundry Control Panel Endcap Concept - Concept illustration looking at new design for an injection molded control panel / snap on decorative end cap. Cross-functional team: Myself and Senior Industrial Designer. This end cap would have been chrome plated and the control panel would have had stainless steel accent trim attached using double sided 3M foam tape. Traditional mixed media illustration.
Maytag Company: Dishwasher Timer Dial Graphics Concept - Semi recessed timer dial control knob concept for mid-price point dishwasher control panel. Cross-functional team: Myself, Mechanical Engineer and Director Industrial Design.
Maytag Company: Dishwasher Timer Dial Graphics Concept - Non - Recessed timer dial control knob concept for mid-price point dishwasher control panel. Cross-functional team: Myself, Mechanical Engineer and Director Industrial Design.
Maytag Company: Dishwasher Timer Dial Graphics Concept - Non - Recessed timer dial control knob concept for mid-price point dishwasher control panel. Cross-functional team: Myself, Mechanical Engineer and Director Industrial Design.
Maytag Company: Dishwasher Timer Dial Graphics Concept - Non - Recessed timer dial control knob concept for mid-price point dishwasher control panel. Cross-functional team: Myself, Mechanical Engineer and Director Industrial Design.
Maytag Company: Dishwasher Timer Dial Graphics Concept - Non - Recessed timer dial control knob concept for mid-price point dishwasher control panel. Cross-functional team: Myself, Mechanical Engineer and Director Industrial Design.
Maytag Corporation: Dishwasher Control Panel Concept - Half model looking at an injection molded plastic control panel concept, which would retain the commercial look and feel of the then current high-end Maytag die cast zinc dishwasher control panel. The timer control knob would've been die cast, to create the commercial feel "touch point". Also, at that point in time all Maytag dishwashers incorporated a "side-swing" commercial style door latch, which reinforced the commercial feel to the appliance. Cross-functional team: Myself and Sr. I.D.. Balsa Wood cosmetic appearance model.
Maytag Corporation: Dishwasher Control Panel Design - This was the final appearance model for a high-end dishwasher control panel. At the time, I worked with a Senior Industrial Designer in developing the overall styling and control panel graphics. Note the side swing door latch. This was to retain a commercial feel to the appliance. This product went into production. Balsa Wood cosmetic appearance model.
Maytag Corporation: Dishwasher Control Panel Design - Another image showing design /graphics detail. Balsa Wood cosmetic appearance model.
Maytag Corporation: Dishwasher Control Panel Design - Another image showing design / graphics detail and stainless steel accent trim. Balsa Wood cosmetic appearance model.
Maytag Corporation: Dishwasher Control Panel Design - This was the lower price point timer dial model. This product went into production. Balsa Wood cosmetic appearance model.
Thetford Business Card - 9/1991 - 3/1993
When I worked at Thetford Corporation, I worked within cross functional teams consisting of: Manager Industrial Design, Engineers and Prototype Machinists. During my tenure, I had 2 designs go into production.
Thetford Corporation: Porta - Potti chemical bottle re-design. Objective: Redesign chemical bottle utilizing P.E.T. material, create better pouring characteristics and larger label area - to include additional language instructions.
Thetford Corporation: Porta - Potti chemical bottle redesign. I created these molds in order to vacuum form a working prototype bottle (Left), and cosmetic appearance model.
Thetford Corporation: Porta - Potti chemical bottle redesign. Early up front ball point pen sketches.
Thetford Corporation: Porta - Potti chemical bottle redesign. Early up front ball point pen sketches.
Thetford Corporation: Porta - Potti chemical bottle redesign. Ball point pen final design direction sketch.
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Thetford Corporation: Porta - Potti chemical bottle redesign. Ball point pen final design direction sketch.
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Thetford Corporation: Porta - Potti chemical bottle redesign. Ball point pen final design direction sketch.
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Thetford Corporation: Porta - Potti chemical bottle redesign. Ball point pen final design direction sketch.
Thetford Corporation: Porta-Potti MSD (Marine Sanitation Device) design. Objective: Design an MSD pumpout for the high-end Electric Porta-Potti toilet. This product enables the Porta-Potti to be used in a dock side pump out scenario.
Thetford Corporation: Porta-Potti MSD (Marine Sanitation Device) design. Detail image of MSD appearance model. I created this Jelutong cosmetic appearnce model.
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Thetford Corporation: Porta-Potti MSD (Marine Sanitation Device) design. Detail image of MSD appearance model connected with lower toilet black water holding tank. I created this jelutong cosmetic appearance model.
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Thetford Corporation: Porta-Potti MSD (Marine Sanitation Device) design. Old School "Blue Line" hand drawn proof of concept layout. I used this full-size layout in creating patterns for creating my final hard appearance model.
Thetford Corporation: Porta-Potti MSD (Marine Sanitation Device) design. Old School "Blue Line" hand drawn proof of concept layout. I used this full-size layout in creating patterns for my final hard appearance model.
Thetford Corporation: Porta-Potti MSD (Marine Sanitation Device) design. Dimensioned layout defining MSD Pump Out Body.
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Thetford Corporation: Porta-Potti MSD (Marine Sanitation Device) design. Dimensioned layout defining air-inlet tube.
Thetford Corporation: Porta-Potti MSD (Marine Sanitation Device) design. Orthographic side / top assembly view, and dimensioned layout showing interface "lug" pattern.
Thetford Corporation: Thetford Porta-Potti Universal Hold-Down. Objective: Design a low profile, low cost Porta-Potti hold down, which can be used on all Thetford portable toilets.
Thetford Corporation: Thetford Porta-Potti Universal Hold-Down. Detail image of Hold-Down sequence.
Thetford Corporation: Thetford Porta-Potti Universal Hold-Down. Detail image of Hold-Down sequence.
Thetford Corporation: Thetford Porta-Potti Universal Hold-Down. Very early ball point pen thumbnail sketch, which set direction for final design solution.
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Thetford Corporation: Thetford Porta-Potti Universal Hold-Down. Very early ball point pen concept sketch presenting "Disc Lock" concept.
Thetford Corporation: Thetford Porta-Potti Universal Hold-Down. Very early ball point pen concept sketch presenting "Disc Lock" concept.
Thetford Corporation: Thetford Porta-Potti Universal Hold-Down. Very early ball point pen concept sketch presenting "Disc Lock" concept.
Thetford Corporation: Thetford Porta-Potti Universal Hold-Down. Very early ball point pen concept sketch presenting "Disc Lock" concept.
Thetford Corporation: Thetford Porta-Potti Universal Hold-Down. Floor bracket layout used to create working prototype part.
Thetford Corporation: Thetford Porta-Potti Universal Hold-Down. Toilet bracket layout used to create working prototype part.
Thetford Corporation: Thetford Porta-Potti Universal Hold-Down. Carpet spacer layout used to create working prototype part.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Objective: Design a sewer hose accessory product, which makes the emptying of RV gray / black water holding tanks easier and provides the option of long term hook up at camp site dump ports.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Key ball point pen thumbnail sketch setting design direction.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Final mixed media rendering presenting pump-band concept.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Human Factors sketch presenting pump-band concept.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Human Factors sketch presenting pump-band concept.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Exploded view looking a components required for production.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Exploded view looking a components required for production.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Final illustration presenting product concept.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Dimensioned layout defining final pump band design direction.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Final dimensioned layout defining bayonet adapter / inflatable coupler interface.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. One of the requirements of this product was that it must be able to stow into a 4 inch RV bumper - when not in use. This is a detail shot showing my final appearance model being stowed into a 4 inch bumper.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Detail shot of initial concept model (background) and final appearance model (foreground). Final appearance model shows the textured grip area and grip blisters on pump band.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Detail shot of final hard appearance model (side view) showing textured grip area, check valve button and air bulb spine. I created this hard appearance model out of ABS and Jelutong.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Detail shot of final hard appearance model bayonet adapter connected to RV black water / grey water holding tank valve port. (adapter plug shown inserted)
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Detail shot of final hard appearance model bayonet adapter connected to RV black water / grey water holding tank valve port. Adapter plug shown removed - for inflatable coupler / bladder insertion.
Thetford Corporation: Thetford Sure-Lock Hose Accessory. Fullsize layout showing bayonet adapter / adapter plug. The adapter plug would act as a secondary measure in preventing any possible seepage, should the main black water / gray water valve fail.
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