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Northampton, United Kingdom
Northampton, United Kingdom
Left-brained and Right-brained hybrid. My creative flair, attention to detail and logic-based thought process is implemented professionally through Marketing Communications, Strategy, Analysis, Event Management, Branding, Social Media Championing and Content writing. My entrepreneurial, organizational, and project management skills have expanded through balancing my current and previous positions with a clothing label that I established called VEGA Clothing. In addition, graduating university helped me attain outstanding communication and presentation skills, and the ability to work within a team as well as independently. I am a creative individual with a real passion for communications and marketing.
DJ Wave Control
INTRODUCTION An innovative and motivated marketing executive seeking a new B2B challenge whereby I can demonstrate my creative approach, attention to detail and logic-based solutions within Marketing Communications, Brand Development and Project Management in order to grow company presence in the industry. KEY SKILLS Project Management Design & Development Research and Analysis EDUCATION University of Derby - September 2007– June 2010 Derby, UK BSC (Hons) in Product Design, Innovation and Marketing Followed thorough research and design processes to develop conceptual ideas into marketable products. Studying design communications, consumer behaviour, product development and project management gives me clear understanding of a product’s lifecycle and allows me to confidently communicate its values to a target audience. EXPERIENCE MARKETING EXECUTIVE – August 2014 – Present Milton Keynes, UK Specialist Project Integration SPI reduce risk and cost throughout the lifecycle of complex construction projects. Responsibilities & Achievements Supported the creation of a sales & marketing strategy to drive business growth. Achieved the company’s highest click rate to date in an email campaign of 6.5%, generating business of £100k. Managing effective scheduling of campaigns based on the sales pipelines. Responsible for analysis and reporting campaign results to the senior leadership. Controlling digital channels such as website and all social media platforms. Managing networking events and exhibitions whilst controlling marketing budgets. Accountable for development and maintenance of marketing collateral, including design and content production for case studies, presentations, brochures and more. Managing relationships with external agencies including graphic design and PR. Championed improved internal communication by creating a company intranet site informing staff of industry news, social updates and marketing activities. Researched & implemented emerging virtual reality technology as a marketing tool – helping the sales team demonstrate 3D models on a mobile device in meetings. MARKETING AND DESIGN ASSISTANT – August 2013 – August 2014 Northampton, UK PermaShutter Limited Permashutter design, manufacture and supply innovative products within construction. Responsibilities & Achievements Restructured and redesigned corporate website with improved client journey – resulting in an increase of web traffic and decrease of bounce rates by 30%. Helped develop and deliver a conceptual product idea through to manufacturing and into the market, completed with a marketing campaign for the product launch. Produced a range of marketing collateral, e.g. brochures, presentations, case studies. Maintained relationships with product manufacturers around the UK in order to develop conceptual ideas and amend existing product flaws. DESIGN RESEARCH CONSULTANT – January 2013 – June 2013 Delhi, India Whirlpool Corporation (Internship) – Global Consumer Design Studio Number one multinational manufacturer and marketer of home appliances. Responsibilities & Achievements Planned and executed market research across design, technology and consumer trends, resulting in key insights for the Indian market from a European perspective. Recognised a common trend in consumer behaviour which was escalated to the design team & fed into the R&D process Bi-weekly presentations to the senior leadership team to analyse findings and set SMART objectives as a result. Mortgage & Insurance Advisor – July 2011 – December 2012 Northampton, UK Nationwide Building Society Responsibilities & Achievements Resolving customer issues through extensive interactions & communication about their accounts (mortgage and insurance) Improved customer turn around efficiency through developing a crisp process that was deployed as a standard operations procedure in the team Marketing Assistant – November 2010 – June 2011 Wellingborough, UK Live Local Ads Independent magazine publishers. Responsibilities & Achievements Building brand recognition through print and digital marketing campaigns Designing marketing material such as logo & advertisements to be applied on company website, social media platforms and printed in the corporate publications SOFTWARE SKILLS Adobe Digital CAD Other Photoshop Mailchimp SolidWorks GIMP design Illustrator Hootsuite AutoCAD Prezi InDesign Google Docs ProEngineer Pixlr ADDITIONAL SKILLS, ACHIEVEMENTS AND ACTIVITES Music producer with songs published on iTunes. Multi-lingual Fluent in Hindi. Elementary Russian (as a result of living in Moscow for 10 years). Sports enthusiast playing football, badminton and tennis on a weekly basis. Interest in Fashion – launched a t-shirt brand in 2011 with a partner: Established and created a brand, website and social media accounts. Gained support from local public figures to help raise brand awareness. Attained organisational, management and entrepreneurial skills.