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Value Series LCD TV for Diwali'2010
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Value Series LCD TV for Diwali'2010 - quick concept sketches were generated on photoshop, helped keeping the proportion to the point.
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Value Series LCD TV for Diwali'2010 - Side panels having array of LEDs ,which glow once the set is on and diffuse by the time picture comes on set.
indicates the power on/off/standby mode
festival of light
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Value Series LCD TV for Diwali'2010 - the previous concept taken forward for more exploration and the selected idea was to have LED lights on the bottom side of the TV.
Helps reducing the no. of LEDs and creates much more soothing effect.
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Value Series LCD TV for Diwali'2010 - models and T1 Samples.
Once the concept was selected, the idea was taken forward by other Designer to developed it in 3D surfaces.
Some "Aesthetic" curves and other features were added ,removed in the process.
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Value Series LCD TV for Diwali'2010 - the prototype developed.
When the tv is been switched on, normally the picture takes some moment to appear (this is a economy LCD TV set) during the time when power is pressed, The logo and the LEDs both side of the Logo illuminates and gives a soothing effect. And they start diffusing by the time picture comes on the set.
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Value Series LCD TV for Diwali'2010
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Value Series LCD TV for Diwali'2010 - Color exploration
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Value Series LCD TV for Diwali'2010 - http://www.onida.com/products.aspx?prodcat=1
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Value Series LED TV for Diwali'2010 - Few material Exploration for the LED TV set.
Bottom two are made of cut aluminium strips, saves a lot of material and cost compare to a punched out aluminum frame.
combination of material.
the top fella comes with a high gloss wine red ball - houses a woofer and compliments the set either on stand or on the wall position.
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Value Series LED TV for Diwali'2010 - Finally the material decided for the development was to be - Thick Solid Glass.
Concept Generation for the LED TV set. The front part of the TV is to be made of GLASS, so we were asked to developed some graphic element to be "screen printed" on it.
Going by the current trend in the market, some wine red colour lines were added and the stand s made in the same composition.
Some Exploration of the selected Concepts are here.

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