Project: Belgian Series Labels Client: Pelican Brewing Company Description: A series of label designs for Pelican's 750ml Belgian-Style ales. These items were printed on a metallic sub strait using 4 spot colors and a matte varnish. Product photography and sales tools were also developed.
Project: Green & Gold Label Clients: Widmer Brothers and Timbers Army Description: Label design for a collaboration between Widmer Brewing and the Timbers Army. The beer was chosen by the Timbers Army and was based on an award-winning recipe developed by Abram Goldman-Armstrong. This beer may be discontinued but RCTID!
Project: Fruit Ale Labels Client: Oregon Fruit Product Description: Upon contact by OFP, designed a series of labels to promote their new line of fruit puree designed specifically with brewers in mind. For this project I connected OFP with Breakside Brewing Co. to create three different style ales and developed the label design around the final beer choices. For more on this project: https://youtu.be/JGJZRy1bMLY
Project: Winterhook Seasonal Ale Client: Redhook Brewery Description: Develop new labels and carriers for a recurring seasonal ale. I built the production art in Adobe Illustrator, using hand-knit patterns for the look of an 80's ski sweater. The design lent itself to lots of POS ideas including a knit koozie, tap handle, and an actual 80's-style sweater. The Winterhook packaging was featured in the 2014 book "Cool Beer Labels, The Best Art & Design From Breweries Around the World" by Daniel Bellon and Steven Speeg.
Project: Gentlemen's Club Series Client: Widmer Brothers Brewing and Cigar City Brewing Description: Labels designed for a collaboration between Widmer Brothers and Cigar City. The concept behind the beer was based around "The Old Fashioned" cocktail. I developed the illustration of the speakeasy bar scene to reflect the era in which the "The Old Fashioned" was at the height of its popularity. These designs were painted directly on the bottles rather printed paper labels.
Project: Brrr Winter Seasonal Ale Client: Widmer Brothers Brewing Description: Updated the packing line-up using existing color schemes and some common elements (Mt. Hood, Bottle snow flakes, and typography) from previous years. Packaging photos courtesy Widmer Brothers Brewing.
Project: 50th Anniversary Commemorative Label Clients: Pelican Brewing and Ridgefield Natiional WIldlife Refuge Description: I worked closely with park representatives in choosing and illustrating the 50 animals (all found in the refuge) to showcase on the label. In addition, we created a key to the label that the consumer could access via QR-code. Posters, shirts, coasters and commemorative glassware were also developed to help promote the refuge and the limited edition label.
Project: Drop Top Amber Ale Client: Widmer Brothers Brewing Description: Updated the packing line-up using existing color schemes and some common elements (Dog, typography, and Northwest scenery) from previous years.
Project: Pamplemousse IPA Client: WAAMCO Creative Description: Developed a 22oz label design for a new citrus IPA from Lompoc Brewing. In creating the illustration for the Pamplemousse label, I took from Lompoc's established "Modern Hunting Lodge" branding and blended it with the medieval helmet as used in their logo. The hop pattern in backdrop was hand-illustrated to add to the feeling of heraldry.
Project: Okto Festival Ale Client: Widmer Brothers Brewing Description: Packaging refreshed for fall seasonal ale. The illustrations and color provide a scene from the Pacific Northwest that retains a feel of a traditional German festival ale. Packaging photo courtesy Widmer Brothers Brewing.
Project: Falconer's IPA Client: Widmer Brothers Brewing & Glen Hay Falconer Foundation Description: Designed a custom label to honor a Northwest Brewing legend Glen Hay Falconer. Falconer's Flight hops are an exclusive proprietary hop blend created to support the legacy and generate proceeds for the Glen Hay Falconer Foundation. A found photograph of Glen carrying a keg on his shoulder and his nickname, "Sasquatch" were inspiration for this project.
Label design created for Steel Bridge Porter; a collaboration between Widmer Brothers Brewing and the Oregon Brew Crew.