DESVIGNES Alexandre
art director/ design manager — San Francisco, CA
Nespresso, a prestigious Nestlé group brand distributing high quality coffee capsule, contacted the 5.5 designers studio to create a collection of serving accessories for its new pixie coffee machine. Composed of espresso and lungo colored cups, a stirrer, a tray, 3 capsule dispensers and a bag this high quality product range had to fit both Nespresso prestigious philosophy and pixie young, entertaining and pure spirit. My role in this project was first to participate in the creation phase, then to manage each product development and finally to control the manufacturing step in direct collaboration with engineers and Chinese suppliers.
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