Anthony Nardi

A bureau within the U.S. Department of Commerce

Planned the preparation and use of photographs, illustrations, drawings, and other artwork, charts, diagrams, dioramas, maps, slides, overlays, and other kinds of visual material for use in communicating information through visual means.

— Supported Regional Offices and Headquarters, as well as other bureaus within the Department of Commerce, by providing subject matter expertise to ad hoc projects, problems, situations, and tasks.
— Updated and expanded EDA’s identity system to provide consistent agency recognition across digital, social, email, and print informational materials.
— Created logos, infographics, fact sheets, displays, and social media graphics for the six programs,
plus Coal Commitment, within the $3 billion American Rescue Plan.

Responsible for design and production of marketing materials and visual communication campaigns for over 40 Connections Academy schools; Pearson Online Academy; plus partner schools from around the country.

— Developed and updated the brand style guide to be utilized by internal stakeholders and external contractors. Ensured consistent use of design elements and typography are used across all marketing materials within each brand.
— Designed and produced marketing materials across a broad spectrum of mediums including digital, print collateral, three-dimensional displays, social media, video, and multimedia assets.
— Extensive experience utilizing the Adobe Creative Cloud applications including InDesign, Illustrator, Photoshop, and Acrobat; Microsoft Office applications including PowerPoint, Word, and Excel; as well as digital, video, and cloud-based applications.
— Worked with brand managers, account reps, and other team members and departments to create a wide range of online and print collateral that is on brand, on time, and on budget.

Responsible for creative direction and development of brand identities and marketing communications assets for four unique brands. Managed and mentored a team of designers.

— Raised Calvert’s global brand recognition by developing and implementing an identity system applied to all printed and electronic marketing materials.
— Increased customer satisfaction by creating user-friendly web portals, including Moodle and Angel Learning, to access curriculum and services.
— Improved print quality of the collateral materials while maintaining or decreasing the cost by selecting appropriate vendors and utilizing capabilities like varnishes, coatings, spot colors, folding, and binding.
— Collaborated with brand managers to launch new products and services through brand development, logo design, and creation of marketing communications campaigns.

(Citigroup Global Markets as of 02/17/2006)
Responsible for oversight of visual communications for over 1,500 Financial Advisors and over 10 departments while collaborating with copywriters, photographers, illustrators, and interns. Mentored and trained a team of designers.

— Created and implemented a unified identity system that improved and promoted brand recognition by clients and solidified the market position of Legg Mason’s Private Client Group.
— Designed and produced two quarterly magazines and a monthly newsletter under tight deadlines.
— Worked within or below budgets in creating specifications, proposals, and awarding of over $1 million worth of printing for the Private Client Group.
— Showed proven ability to simultaneously manage and organize a high volume of projects with varying schedules.