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Graphic Designer & Digital Media
Creative and multi-talented graphic designer with extensive experience developing visual presentations and marketing collateral for print and web. I’m focused on partnering with small businesses and entrepreneurs who want their personality to show through in order to bring their brand to life, from original design concepts to completed brand identity systems, print collateral and online marketing. I have a diverse set of design skills servicing small- to medium-size businesses that include advertising, web graphics, multi-media presentations, long form publishing, social media creation, digital photography and photo editing. My primary expertise is Photoshop, InDesign, PDF Creation and PowerPoint along with advanced skills in Illustrator, iPhoneography, Lightroom and Squarespace websites. I work with small businesses as an integrated part of their marketing team, carrying projects from concept to completion and always with the goal of achieving marketing objectives. Exceptional collaborative and interpersonal skills; patient listener and generous team player; strong work ethic and self-starter. Excellent project manager handling all aspects of a project from design concept to final production.
AREAS OF EXPERTISE ======================= Visual Communication • Branding • Identity Layout • Typography Photography • Retouching Presentation Design Conceptualizing --- SERVICES Advertisements, Sell Sheets, Marketing Flyers Business Cards, Postcards, Letterhead/stationery, Envelopes, Pocket Folders Brochures, Flyers, Posters, Billboards Newsletters, Catalogs, Annual Reports Books, Magazine, Editorial, eBook Creation Specialty Invitations & Announcements Label and Packaging Tradeshow & Conference Display Graphics PowerPoint presentations Apparel, Promotional items Photography, Video, Editing Front end web graphics --- SKILLS Adobe Creative Cloud Photoshop/Lightroom InDesign Acrobat Microsoft PowerPoint Digital Photography Photo Editing Video Capture Video, Audio Editing Typography Calligraphy PROFESSIONAL EMPLOYMENT ======================= GRAPHIC ARTIST | 2005 – Present Art by Thor, White River Junction VT > Provide graphic design & branding identity for small companies throughout Vermont. Develop materials for print and web-based collateral (including video), social media presence, POP displays, business and trade show brochures, direct mailing, and product labeling & packaging. CO-ORGANIZER & CREATIVE DIRECTOR | 2004 – 2016 BoneStocK Music Festival, Northfield VT > Annual outdoor event that attracts 350+ paying customers as fundraiser for various non-profit and community oriented organizations. Weekend of camping, musical activities, and vending. Plan business and sales strategy, create marketing, brand identity, promotional collateral, website presence and ticketing. Document event via digital media for website. PRODUCTION PROJECT MANAGER | January – June 2016 Skylight Paths Publishing (now Turner Publishing), Woodstock VT > Design, typeset, and assist producing new book interiors, book covers, and trade and consumer catalogs using house standards and working closely with Editorial teams. SkyLight Paths Publishing, A Division of LongHill Partners, produces 35+ new books and 70+ reprints each year, with three imprints. Company sold June 2016. GRAPHIC AND WEB DESIGNER | 2012 – 2015 Lyndon State College, Lyndonville VT > Design and produced a broad range of print pieces, advertising for web and print, multi-media presentations, social media applications, apparel, large-scale graphics, signage and electronic displays, video production. SENIOR PRODUCTION DESIGNER | 2002 – 2012 WallGoldfinger, Inc., Northfield VT > Developed and created print and electronic sales, marketing, and promotional collateral for custom high-end corporate furniture manufacturer. Co-developed branded marketing strategies. Developed front-end web site design. Prepared e-newsletters, PowerPoint and Keynote presentations. Implemented social media campaigns and updated social streams. Managed all photography asset curation and archiving. PROOFREADER & GRAPHICS ASSISTANT | 1995 – 2002 Capital City Press, South Barre VT > Managed various manuscript projects for print house specializing in niche publications. Proofread medical and science journals; reviewed and sized art, and checked manuscripts for accuracy. Maintained project documentation and coordinated with other departments to ensure timely delivery. PRODUCTION ARTIST | 1994 – 1995 Times Argus Newspaper, Barre VT > Provided manual paste up (old school: Exacto blades, hot wax, slide rulers, camera art, negative film, chemical development) for classified ads and newspaper columns. PRODUCTION ARTIST | 1984 – 1986 The Graphic Works, Atlanta GA > Designed and produced 4/C and B/W ads through all phases of production. Focus primarily on advertising campaigns, brochures, and packaging.
Photography, Film, and Video
Visual Design and Marketing