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10+ Years of Design Looking back, my interest in design and branding was fostered by growing up in a small town in NW Connecticut. Without cable television and long before the internet, my exposure to any interesting culture came through skateboard and snowboard magazines and catalogs. These materials sparked my passions for music, alternative lifestyle, independent spirit, and new brands that were experimental in their look and communication. As I studied and worked my way through high school and college, I kept myself involved in skate and snowboard culture. I witnessed the growth and acceptance of both cultures by the masses. The world had come a long way from my teenage years when I was judged for looking and dressing differently, and having different interests than others around me. The brands, athletes, and even bands that I had discovered early on were now becoming household names. To me this was crucial. I had never even heard of the term "graphic designer" until early into college. I always enjoyed my art classes, but took my book studies and test scores more seriously. It wasn't until sophomore year at college that I had switched from "Undecided" in the School of Liberal Arts to the School of Fine Arts with a focus on Communication Design. I was determined to become the guy who created the logos, advertisements, websites, and packaging for young and exciting companies like the ones I had discovered in my teenage years. Importantly, this would be a legitimate career path to pursue; taking advantage of both the critical thinking skills I cultivated in pursuit of good grades, but also the enjoyment of working with my hands and training my eye that came from art class. I have provided design for clients ranging from Fortune 500 companies to start-up business ventures across a broad spectrum of professions, including corporate, financial, real estate development, online service, art non-profit, broadcast, entertainment, cosmetic, food & beverage, consumer electronics, healthcare, pharmaceutical, fashion, and action sports. I still hold the same passion for branding and design as I did when I first discovered it. I aim to collaborate with clients, and meet people who are passionate about what they do and dare to dream big. My goal is to create smart and unique solutions that communicate effectively and leave a lasting impression; like those that inspired my inevitable pursuit of design. To me it's not so much about my work, but contributing and having the good fortune to inspire, share, and visualize the dreams of others. It's about collaboration and making connections with an audience. I intend to have a significant impact on culture.
AIGA Suupaa Pop!
Adam Augustyn CV 2013 Experience: Senior Designer Apr 2010 - Mar 2013 Freelance Designer Dec 2009 - Apr 2010 JDK DESIGN, NEW YORK, NY Creative Director, David Covell Freelance Designer engaged by JDK to brand 2 new mobile brands for Virgin Mobile, as well as to complete a packaging overhaul for Belkin. Subsequently I was put on staff as a full-time senior designer. My role as Senior Designer included: - Worked closely with creative director & design director to develop and execute design concepts - Assisted and mentored designers, junior designers, and interns - Managed multiple clients (projects & relationships) independently from concept through to presentation - Participated on projects and managed designers for JDK's Burlington, VT & Portland, OR studios - Facilitated industrial design team to create physical and digital comps for products, packaging, and retail designs. - Collaborated in team brainstorming sessions with clients - Worked closely with account and project managers to ensure projects were completed on time and on (or under) budget - Functioned with a strategic team to develop concepts and execute naming, copy writing, competitor audits, and trend research - Tutored staff on new media presentation tools including training for Keynote, iBooks Author, and Adobe InDesign's interactive capabilities Clients include: Boston Children's Hospital, Burton Snowboards, Chobani, Cinemax/HBO, Deep River Snacks, iHeartRadio, Madison Square Garden, Nike, Virgin Mobile, Woolrich, and Microsoft xbox. Freelance Designer July 2009 - December 2009 LIPPINCOTT, NEW YORK, NY Senior Partner/Creative Director, Connie Birdsall Engaged by LIPPINCOTT to create graphic assets for various clients including Samsung, Dell, WalMart, Sam's Club, Wells Fargo, Meredith, Chartis, Comcast Xfinity, etc. Lead Designer Feb 2009 - Apr 2009 WL2 STUDIOS, NEW YORK, NY Founder/Creative Director, Bill Hovard Lead designer for WL2 STUDIOS to brand a personal health care line of products for Bath & Body Works. Freelance Designer Sep 2005 - Oct 2008 DESDRIPPES GOBÉ (BRAND IMAGE), NEW YORK, NY Executive Creative Director, David Israel Created brand identity and visual language concepts for various clients including AIGA NYC, American Express, AOL, Bayer, LG, LifeScan, Miller Brewing Co., Steiner & Associates, Saucony Shoes, Telefonica, etc. Also involved in generating presentations, product photography, product designs, and packaging mechanicals. Freelance Designer Jun 2005 - Sep 2005 OGILVY & MATHER WORLDWIDE BRAND INTEGRATION GROUP (B.I.G.), NEW YORK, NY Creative Director, Barry Deck Worked with a team of designers engaged in the global re-branding of Coca-Cola, including the identity of new Coke products. Created graphic elements used in the brand language. Helped unify the brands look and set guidelines for the language across various media. Assisted in creating presentations and mechanicals for the client. Creative Director Dec 2003 - Jun 2005 CREW DESIGN, KENT, CT Founder/Partner Gil Aviles & President, Glenn Carlin Managed creative department for Point-Of-Purchase marketing firm. Teamed with marketing and R&D to develop creative in-store marketing solutions. Collaborated with other corporate design agencies to meet goals. Clients included Anheuser-Busch, Coors, Frito Lay, Gatorade, Glaceau, Hasbro, Lucas Films, Honeywell, PepsiCo., Terra Chips, Tervis Tumbler, etc. Designed stationery, advertisements, instructional materials, renderings, prototypes, production die lines and company website. Assigned tasks to freelance illustrators, 3D renderers, photographers. Set up and maintained all company computers and network. Clients: American Express AIGA Aol Bayer Belkin Boston Children's Hospital Burton Snowboards Chobani Cinemax/HBO Coca-Cola Comcast Deep River Snacks iHeart Radio InCase Johnson & Johnson LG Electronics Limited Brands Meredith Media Miller Brewing Co. Madison Square Garden Nike Pepsi Co. Samsung Saucony Shaklee Telefonica Virgin Mobile Walmart Warner Music Group Wells Fargo wish Woolrich Xbox Education: BACHELOR OF FINE ARTS Fall 1998 – Spring 2002 University of Connecticut, School of Fine Arts, Storrs, CT MAJOR: Communication Design PROFESSORS: Edvin Yegir, Mark Zurolo, Randall Hoyt, David Frisco Suma Cum Laude, 3.43 GPA STUDY ABROAD PROGRAM January 2001 – June 2001 London College of Communication (Formerly London College of Printing) Studied traditional book binding techniques and modern book design. Awarded a Letter of Distinction for Modern Book Design Software: ADOBE CS Photoshop Illustrator InDesign Flash Dreamweaver APPLE iMovie iBooks Author iWORK Keynote Pages MICROSOFT PowerPoint Word Excel OTHER FontLab Studio Google Docs Competencies: Advertising Animation Art Direction Brand Guides Branding Corporate Identity Competitor Audit Copy Writing Digital Comping Icons/Logos Illustration Packaging (CPG) Presentations Production Mech. Retail (P.O.P.) Trend Research Typography Video Editing UI/UX Web Design
University of Connecticut