Resumé

experience

AIMIA Minneapolis - Creative Director
2011 - present

Lead creative teams in the concepting and production of loyalty and training
programs. Direct international UI teams for AIMIA’s global loyalty products and
participate as a product stragegy team member. Pioneering a design process
within an Agile development environment.

Mentor interns, creative staff and cross-disciplned teams. Conduct performance
reviews, educate traditional creative, sales and account teams in digital process,
partner with peer directors to ensure the highest quality delivery.
Represent AIMIA in the local community through speaking engagements,
portfolio reviews and mentorship events.


JWT Chicago - Creative Director
2006 - 2011

Directed the digital creative department. Led pitches, composed digital strategies,
facilitated integration between digital and traditional teams.

Mentored junior art directors, flash developers and copywriters. Coordinated
digital delivery and created schedules for the project management team.
Consistently sold work to clients.


RMG Connect Chicago - Senior Art Director / Associate Creative Director
2003 - 2006

Designed games, activitied and promotional tie-ins for multiple brands. Guided
digital teams in development of online promotional campaigns, websites and
banner advertising. Created and illustrated brand identity materials. Participated
in numerous pitch efforts.

Shot, directed and edited online video in conjunction with a broadcast campaign.
Animated, designed and produced marketing materials for multiple clients.


JWT Digital Chicago - Freelance Animator / Art Director
2000 - 2003

Concepted, designed and produced websites, microsites and banner ads.
Supported multiple presentations and pitches with digital materials.

Created games, marketing materials, promotional packages, animated banners
and other digital components for a variety of clients.

clients | brands

My Coke Rewards
Delta Airlines
GM Protection Plan
Merial Client Connections
Pampers Gifts-to-Grow
Ford (Training)
Illinois Bureau of Tourism
Dreyer’s Ice Cream
Skinny Cow Ice Cream
Nestlé Ice Cream
Butterfinger/Butterfinger Crisp
HSBC Insurance
United States Marine Corps
Helene Curtis/Thermasilk
Texas Instruments
Blockbuster GameRush
Northwestern Mutual Insurance
Norfolk Southern Railways
Old Town School of Folk Music


other accomplishments

Kit Kat Global Symposium representative
Panel Judge in 2009 MN Ad Fed show
Former US Navy Intelligence veteran
Former comedy writer and performer

Projects by Bart Heird

Changing the World (of Loyalty)
1 File

Training For Tomorrow
4 Files

Mobile and Mobility
4 Files

Simplifying the Process
2 Files

Illinois (in Your Hand)
2 Files

Elemental Program Development
10 Files

The Power of One
6 Files

Exclusive Motivation
1 File

Send in the Sharks
5 Files

Marine Recruiting - Virtually
1 File

When It Rains, It Floods
8 Files

FALLFILLMENT
4 Files

Get Up, Get Out
4 Files

The 7 Minute Interstitial
4 Files

Forever in Summerville
5 Files

A Calorie Counting Cow?
1 File

The Worlds of Ice Cream
5 Files

DaVinci Revisited
5 Files