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Designer // Equipment at The North Face
San Francisco, CA
San Francisco, CA
I was raised with a box of Legos and have always been fascinated in the art of "making things" I’m inspired by the impact of design, and aspire to improve peoples’ lives in my work. Every problem has a solution, it's just a matter of creative thinking and hard work that leads there. I believe collaboration is key, as well as an optimistic yet critical perspective. Aside from design, I love the outdoors, and try to get out to enjoy the fresh air whenever I can. I am currently enjoying life in the SF bay area and always tinkering.
fall 14 packs
urban pack concept
oxo drying mat
Lead technical designer
Lead designer for Men's bags and hats
Worked on special apparel projects for Fall 15 and led the hardgoods design of custom trims
Focused on designing daypacks and technical packs. Led the hardgoods design of new custom trim sets for each product line, such as buckles, tension-locks, zipper pulls, cord-locks, etc.
Led the design group at this prototyping-focused product development consultancy. Projects primarily involved product design, but also included packaging design and visual communication design.
Product and graphic design for a variety of in-house and consulting projects at all phases of development; spanning housewares, medical, automotive, and renewable-energy industries.
Collaborated with many disciplines on projects for high-profile clients in the medical, consumer electronics and goods industries. Conducted extensive research including user studies, product testing, emerging technology and market audits. Participated in many simultaneous projects at various design phases; brainstorming, multiple iterations of concept sketching, prototype engineering, visual modeling, and final presentation deliverables.
Logo Development and Design, Apparel Graphic Design
Focus on product design and development with occasional projects in environment design, brand strategy, identity, and visual development. Worked primarily with clients in the active outdoor industry.
2009 IDSA Senior Merit Award