Blake Buettner

Blake Buettner — St. Louis, MO

About

Experienced and energetic creative professional specializing in brand strategy, art direction, graphic design and journalism.

Experience:
5 years
Education:
University of Wisconsin - Whitewater

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Resumé

Creative Director
Martini Media, San Francisco, CA, October 2008 - Present
- Partnered with marketing to develop custom advertising solutions for world-class brands, including : Aston Martin, The Glenlivet, Acura, Infiniti, BMW, AMEX, Gucci Group, Cartier, Audemars Piguet and more
- Provided intimate understanding of Auto and Luxury products and brands; authoring quarterly strategy guides
- Developed relationships with advertisers to create contextually relevant campaigns within vertical network of publishers
- Provided creative direction for RFP response and design strategy within deadline driven environment
- Formalized marketing capablities to scale revenue from $100K/quarter to $3M/quarter
- Created corporate branding and identity to differentiate Martini in marketplace; materials include style guide,
website, media kit, ad demo galleries, all sales and presentation needs
- Developed 3rd party relationships with technology companies to implement custom solutions across network

Journalist
Hodinkee.com, New York, NY, April 2010 - Present
- Freelance writer for one of the most recognized names within the watch blogging space
- Traveled globaly to cover industry leading brands and events as well as weekly coverage of the watch industry
- Site nominated for the yearly “Best Fashion Blog” award by Conde Nast Publisher, Details Magazine
- Voted “Best Watches Blog” by readers of The Cravats

Brand Consultant/Designer
Urbintra, Hollywood, CA, June 2007 - August 2008
C3i3, Alameda, CA January 2007 - August 2007
- Assisted in developing brand strategy for market entry
- Responsible for concepting, designing and producing all internal branding documents and website
- Designed wireframes and info-graphics for consumer websites
- Worked as apprentice under Raymond Neaudeu, author of Living Brands and Creative Director of Coty, Inc.

Designer
Simayof, San Francisco, CA, October 2007 - June 2008
- Provided marketing design and direction for POS and geo-targeted print publications for high-end jeweler
- Worked from concept to completion on Q4/Q1 campaign efforts
- Directed photoshoots, post-production work and print production



Projects by Blake Buettner