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  • Bruce Hunter

    Strategic Design Director / Exhibit Design

    Winston-Salem, NC

"Powering Imagination!" is my motto. As an award-winning exhibit designer, my imagination is powered by the diverse challenge of each new project. Using creativity, I seek to inspire those around me. In turn, my inspiration results from collaborating on projects with other talented individuals as part of an imaginative team of problem solvers.

Work Samples

  • Exhibit Design Portfolio

  • Special Projects

  • Museum Design

Work History

Creative Director / Vice President, 2001-2013 Triad Creative Group • Assume the lead exhibit design responsibilities for an award-winning Advertising and Marketing company. • Expand design skills to include Computer Rendering as an effective presentation tool. Ability to embellish presentations by constructing detailed 3D models, cut-aways and prototypes of proposed concepts. • Manage multi-million dollar projects. Successful examples include Bucyrus / Caterpillar Heritage Museum, Wade House Visitor’s Center and Jung Carriage Museum and the DEA Drug Education Program in Afghanistan. • Apply Experiential Brand Marketing Strategies to trade show environments. Successfully designed and produced exhibits for Harley-Davidson, Chase Bank, Johnson Controls, Kohler, and Rockwell Automation. • Promoted To Vice President and assigned the task of transforming this regionally recognized company into an internationally renowned design firm and fabricator. Senior Designer / Creative Director, 1994-2001 Artech • Participate in the foundation of an entirely new exhibit company focused on combining creative 3D marketing strategies with the latest innovative technologies, materials and fabrication techniques. • Expand Experiential Design skills to include developing memorable museum environments. Applied this experience to designing a unique energy museum “The Energy Experience”, centered around educating the public about Renewable Energy. Other successful projects include the Children’s Museum of LaCrosse. • Develop a proficient Project Management style based on solid leadership, communication, organizational skills and dedication. Write proposals, detailed descriptions and calculate accurate project estimates. • Apply my aptitude for developing effective brand marketing environments to projects for WE Energies, Milwaukee Electric Tool, Mercury Marine, and Subaru / Robin Industrial Engines. Exhibit Designer / Senior Designer, 1990-1994 Badger Exhibit Group • Design and engineer innovative Custom and Modular trade show exhibits for clients such as Snap-on Tools, Koss Stereophones, Miller Brewing Company, and Summerfest. Proficient use of modular exhibit systems. • Prepare effective presentations using freehand sketches, marker renderings, floor plans and CAD drawings. • Provide detailed Construction Drawings. Proficient use of several CAD programs including VectorWorks. • Maintain strong, satisfaction-based relationships with clients and vendors. Participate as an active member of the Exhibit Designers and Producers Association and as a reliable Octanorm Service Partner. • Expand responsibilities to include recruiting, training and supervising team of designers and detailers.


BFA Industrial Design, 1986-1990 Milwaukee Institute of Art and Design (MIAD) • Design Merit Scholarship recipient (Kohler Exhibit Design Project). • Member of the Industrial Designers Society of America. • Member of MIAD Student Government • Completed successful Industrial Design internships at Muderlak Design and Collins Design.



• Lead Motorcycle Stylist and Brand Manager for Deadwood Trikes • Automotive design contributor to the Ford Global Technologies’ Technical Specialist Journal. • Lithium-Ion Battery design for hybrid vehicles presented at 2009 Detroit Auto Show. • Multiple ‘Employee of the Year’ Awards, ‘Best of Show’ Awards and U.S. Patents. • Exhibit designs published in...
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