The Axure prototype
The Axure prototype
Early sketching and notes
gLike
2012 - Bisnode - Media visibility

Our customers want to see how much media visibility they or their competitors attract. The first release is a beta version with minimal functionality.

This functionality is primarily for customers who are currently using a similar function in one of our older products that is about to be terminated. Most of the user research was therefore focused on understanding what their goals are and how the current functionality supports their different processes. Once that was established I could design the graph tool based on the design patterns used in the rest of the application.

Before public launch all of our internal users were able to try it out and give feedback on what could be improved.

Björn Simonson
Interaction designer / Product manager Stockholm, Sweden