Cale Lobba
Design / Art Direction — Sao Paulo, Brazil
Thor product concept boards, final production and poster art.
Thor film poster - Poster for licensing of the film.
Full Size (highres_width x highres_height)
Thor product concepts - Product design based on film release. Created to pitch School and Poster licensees whilst introducing the American superhero in the European territory.
Full Size (highres_width x highres_height)
Thor product concepts - Design for Arts and Crafts range, it includes new product concepts accordingly to demographic.
Sketch pad with colouring pencils. The playfulness comes in the scene formed when the pencils are displayed together in the plastic case that comes attached to the pad.
Full Size (highres_width x highres_height)
Thor product concepts - Final production based on design boards.
Full Size (highres_width x highres_height)
The Amazing Spiderman - The directions was set to lift up the commercial look based on film assets and using the character most popular poses.
The artpack focuses mostly in toys subcategories such as outdoor toys, games and puzzles.
The artpack focuses mostly in toys subcategories such as outdoor toys, games and puzzles.
Full Size (highres_width x highres_height)
The Amazing Spiderman - The directions was set to lift up the commercial look based on film assets and using the character most popular poses.
The artpack focuses mostly in toys subcategories such as outdoor toys, games and puzzles.
The artpack focuses mostly in toys subcategories such as outdoor toys, games and puzzles.
Full Size (highres_width x highres_height)
The Amazing Spiderman - The directions was set to lift up the commercial look based on film assets and using the character most popular poses.
The artpack focuses mostly in toys subcategories such as outdoor toys, games and puzzles.
The artpack focuses mostly in toys subcategories such as outdoor toys, games and puzzles.
Full Size (highres_width x highres_height)
The Amazing Spiderman - The directions was set to lift up the commercial look based on film assets and using the character most popular poses.
The artpack focuses mostly in toys subcategories such as outdoor toys, games and puzzles.
The artpack focuses mostly in toys subcategories such as outdoor toys, games and puzzles.
Full Size (highres_width x highres_height)
The Amazing Spiderman - The directions was set to lift up the commercial look based on film assets and using the character most popular poses.
The artpack focuses mostly in toys subcategories such as outdoor toys, games and puzzles.
The artpack focuses mostly in toys subcategories such as outdoor toys, games and puzzles.
Full Size (highres_width x highres_height)
Marvel Comics - These product visuals were created to pitch and direct licensees to use vintage comic style in school ranges in European markets.
Full Size (highres_width x highres_height)
Marvel Comics - These product visuals were created to pitch and direct licensees to use vintage comic style in school ranges in European markets.
Full Size (highres_width x highres_height)
Marvel Comics - These product visuals were created to pitch and direct licensees to use vintage comic style in school ranges in European markets.
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