Festival of Favor, Orangina - Client: Orangina Dimensions: 4.25 x 5.5
Description: This half page advertisement for Orangina at the Canandian Festival of Flavor ran in summer/fall 2003. The purpose of the ad was to combine the theme of the Festival of Flavor with the taste (or flavor) of the Orangina beverage. Classic artwork by Bernard Villemot for Orangina was used to create a classic, yet hip message to the consumer.
Description: New company website for Decker Advetising in Glastonbury, CT. The website focuses on the juxtaposition of a micro-agency and a micro-brewery. The Decker agency mirco-brews their own beers for promotion and this site focuses heavily on this unique marketing technique. The site provides information on the companies clients and a portfolio of work along with employees, mission statment of the company and of course a display of the many brewed beers of Decker. To view the Decker website visit: www.deckerhead.com
Description: This double-sided hangtag was developed and design to be used in conjunction with the Decker micro-brewed beer Pillage n' Plunder. Going along with the pirate theme of this beer, the hangtag is using buried treasure ideas, to sell marketing ideas to perspective clients.
Programs Used: Illustrator, Photoshop
Office Depot Private Brand - National Brand Equivalent - Client: Office Depot Dimensions: Various
Description: These packages represent the Office Depot national brand equivalent package design. The nation brand equivalent, private branding packages and products vary greatly. This particular set demonstrates packaging for, copy holder clip for computers, CD wallet, filler paper, and clips and fasteners.
Description: These packages represent the Office Depot technology package design. The Office Depot Ativa brand is better than national brands quality, the purpose of the design and brand is to separate the Office Depot national brand equivalent and its higher end products, such as these technology products. This particular set demonstrates packaging for the Ativa line of shredders.