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Above are two PDQ options that use curves as the main design element. Die cut pulp sheets rather than plastics are used to add a premium look while trying to keep a natural feel.
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The options above are various exploratory designs trying to utilize paper pulp, die cut or molded, in some fashion. The left option uses a mold to make organizing shelves with an actual logo burned in brand. The option on the right uses a die cut pulp sheet to accent the panels behind the product. All other materials in the displays use corrugated cardboard and SBS. The graphics used on all designs are simple and light to add to the natural feel.
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The three options above are various exploratory designs trying to utilize paper pulp, die cut or molded, in some fashion. The two outside options use a mold to make organizing shelves. The option in the middle uses a die cut pulp sheet to accent the graphic panel. All other materials in the displays use corrugated cardboard and SBS.
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Above is the final family that was selected for production. This was our first exploration into the use of pulp products for displays. Ultimately for various reasons, time restrains, quantities and budgetary issues, we were unable to move forward producing the the pulp pieces and used corrugated substitutes. Responsible for conceptualization and renderings. Renderings done in Form-Z. Was also responsible for the structural design on the final production units.

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