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Creative Lead at Fun Marketing
Buenos Aires, Argentina
Buenos Aires, Argentina
A Buenos Aires based Industrial Designer currently working as Senior Designer at "Fun Marketing" (www.funmarketing.com.ar) and occasionally freelancing when opportunities arise. Having already lived in 5 different countries(Mexico, USA, Dominican Republic, Chile and Argentina), my approach to my work is not only fluently bilingual but also genuinely multicultural, offering a much wider appreciation of global markets, their diversity and their interactions. I have a constant urge to always be on the edge of whats new and innovative, and this implies a constant renewal of knowledge, training and experiences in order to be able to develop and grow as an industrial design professional. To be a designer is to be a native composer capable of delivering integrated strategic solutions that are born in the shape of a revolutionary idea and molded into tangible processes that integrate disciplines and translate into above the norm results. I have fun integrating and branching out my profession into other specialties and then watching the outcomes surprise the incredulous. I believe design and a creative thinking processes to be key in inspiring people, empowering brands, and offering truly innovative solutions to the needs of a changing world.
Concept for Beverage Expo - Exhibition Design
As creative head of the firm's design department, my responsabilities include the conceptualization and design of solutions from concept to completion, the management of the design team and its coordination with comercial and production departments and their specific needs. Additionally, I help orchestrate the work of external production artists, printers, designers and any design-related activities while also engaging in client proposals, follow-up and meetings in order to ensure a seemless and efficient workflow from start to finish.
Experience designing and producing industrial / graphic components for large scale events, trade show exhibits, interactive stands, promotional products, Point of Purchase development, BTL activations and any other particular challenge a client may require.
- APSA (Dot Baires, Abasto Shopping, Alto Palermo)
- Discovery Networks
- Dog Chow
- Santander Rio
- Tenaris / Ternium
Experienced as a freelance creative, aiding clients in a broad range of fields from brand and innovation development to creative strategy and product design. I like to approach projects as collaborative efforts in which I work hand in hand with allied specialists to achieve the best possible solution to any given need.
- Aramark Chile
- Good and Green: Almacén Natural
- C.E.A.E. ltda
- Wilderness Foundation
Accountable for design and coordination of all consumer related activities ranging from product development and production (injected ABS plastic in China) to coordination of trade fair exhibits, POP designs, flyers (digital & print) and product marketing strategy. Additionally aided in import/export operations, retail logistics and client follow up.
Worked for a summer at Cliffs, a five star Eco-Luxuary Resort on the chilean patagonian coast. My activities involved being in charge of a group or family of guests for the length of their stay, coordinating activities with them and staff, and making their experience a memorable one.
While working there I developed a custom made multimedia DVD to be given to every guest group which included photographs and memories of their experience.
Internal University Recognition: 10/11 - 1st Prize - The Ergonomics of Unisex Public Bathrooms 10/11 - 1st Prize - Profesional Project Proposal 04/11 - 2nd Prize - Creative 60sec Video 06/10 - 1st Prize - Product Launch Exhibition Design 06/09 - 1st Prize - Carboard Based Seating Device 02/09 - 1st Prize - Essay on Digital Photography (ISSN 1668-5229)
Studied 3 years of Medicine before realizing my true calling was actually Industrial Design. Nevertheless, the experience was very enriching and to this day many of the skills acquired still come in handy in the design process and everyday life. Volunteered as a teaching aid for the biochemistry department and was in charge of lab and workshop activities for a group of 8-10 students. Among my responsibilities I prepared lessons, guided students through activities and enforced a positive learning environment.