Personal Promotion Piece - In the event you are trapped under a pile of work and are pinned beneath it, this Emergency Kit for Creative Professionals will provide you a highly skilled graphic designer with the tools necessary to break you out of that creative rut. And maybe, just save your life too. Accordion-folded and tucked neatly in with this handy little (actual) emergency kit are several of my very best work samples. Updated frequently and sent out often, look for it in an in-box near you.
Tradition Clothing Packaging - Tradition Clothing needed an original package design that would echo their gritty demeanor, protect the product during shipping and storage, and be reusable. The one color design and non-coated 30% recycled natural cardstock saved costs during printing while embellishments such as the brushed steel grommet, ball chain, and vellum overlay on the hangtag reflects the quality and subtle details put into the product line.
Field & Stream Packaging - Field and Stream was in need of graphic direction for a line of licensed product. Adopting the corporate colors from the company's logo and applying a subtle duotone mountain scene gives an outdoorsy and contemporary look to match the target market of Field and Stream, while the shaped window and sans-serif thin weight type gives a slight technical aspect that the customer was looking for.
Jackets Packaging - Functional and user friendly packaging was needed to give this prophylactic company a boost off the shelf. Repurposing a standard bottom feeding tea dispenser allows for easy management of the product while the peek through window lets the customer know when it is time for a refill. This avoids opening the box all together: protecting the product, giving ample room for graphics, and differentiating the brand among the rest of the look alikes in this category.
BEDSLIDE Truck Wrap - Design to be a rolling billboard for the company's brand, this wrapped vehicle was to be used at trade shows, product demos, and special events.
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Package Design
Cory Roberts
Art Direction & Design, Handcrafted in the Pacific Northwest. Portland, OR