Jonathon Ortlieb
Creative Guru Extraordinaire — Denver, CO
Waltmart/P&G SRP - Walmart asked P&G, who in turn asked us, to find a way to make it faster and easier to get product off a pallet and onto the shelf. Rather than just put the product in a branded box we explored ways of taking advantage of the situation, by increasing brand messaging and/or noticeability at shelf.
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