Resumé

Senior Art Director
Time Inc. – Advertising & Marketing
New York, NY - February 2010-August 2010

• Responsible for clients‘ strategic development of various digital mediums and platforms for advertising sales and marketing programs for generating revenue and creating awareness.

• Strategized and collaborated with Integrated Marketing Solutions team by introducing new mediums aligned with budget and client expectations.

• Managed and led creative teams to successfully execute smart, innovative concepts while meeting clients needs.

• Conducted ongoing research to keep abreast of current trends in interactive experiences across a variety of mediums to target new consumers and increase marketshare.

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Consulting Associate Creative Director / Senior Art Director
New York, NY - May 2009-Present

• Iphone application concept development and execution for Billboard.com, AdWeek’s AdFreak, The Hollywood Reporter and Inmusic.com.

• Focusing on strategy, creative direction and execution for various mediums, platforms and channels. Including web, social networking and online advertising.

• Responsible for concept development and execution of pitches for various clients.

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Associate Creative Director
TheLadders.com
New York, NY - October 2006-April 2009

• Strategic concept development, creative direction and execution for domestic and international websites for jobseekers and recruiters.

• Responsible for marketing initiatives including emails, online advertising and print collateral ensuring alignment with brand and corporate image.

• Developed TheLadders.com mobile application for iphone and blackberry users.

• Manage, mentored and collaborated with members of the creative, developer, marketing and client relations teams.

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Consulting Associate Creative Director / Senior Art Director
New York, NY - May 2005-October 2006

• Responsible for concept development and art direction of websites for Baileys Irish Cream, Car & Driver, Guinness, Hampton Inn, The Ladders, Mobil, Motorola, Morgan Staley and Volvo.

• Strategized and art directed online advertising campaigns for Evian, Guinness, The Office of National Drug Control Policy and Motorola.

• Creative lead for client pitches for Chevron, Cingular, Coors Light, Jose Cuervo and Evian.

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Associate Creative Director
EURO RSCG
New York, NY - September 2000-May 2005

• Responsible for creative development and execution of global websites and online advertising campaigns for Adobe, Intel, MCI, Charles Schwab and Worldcom.

• Partnering with third-party vendors, I developed online advertising campaigns that generated record high interaction rates.

• Managed Creative Team, including Copywriters, Art Directors, Designers and Developers.

• Art directed client pitches for Aranesp, CSFB Direct, Evian, Fleet and Forbes.

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Art Director
Young & Rubicam / Brand Dialogue
New York, NY - July 1998-September 2000

• Art directed and executed entertainment, consumer websites and intranet for Showtime and Citibank.

• Developed online advertising campaigns for Accenture, Andersen Consulting, Citibank, Datek Online, Paramount, Showtime and United Airlines.

• Managed Creative Team including Designers, Flash Developers and Copywriters.

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Designer
Jupiter Design
Ridgewood, NY - March 1995-May 1998

• Designed and maintained an Online Classroom for The National Foundation for Teaching Entrepreneurship and website for Kreisler Industrial Corporation.

• Responsible for designing magazines, annual reports, catalogs and print collateral for The National Foundation for Teaching Entrepreneurship, Pfizer, Serenity Shoes, Bob Timberlake Home, Valley Hospital and Wig Magazine.

• Created houseware designs and product packaging for the American Red Cross, Certified International Corporation, The Fire Museum of New York City and Bob Timberlake Home.

• Developed various brand identities for 20th Century Fox, American Red Cross, Certified International Corporation, Dish Restaurant, Fire Museum of New York City, The National Foundation for Teaching Entrepreneurship, Pfizer, Bob Timberlake Home, and Valley Hospital.

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Education
Montclair State University, Upper Montclair, NJ
Bachelors of Fine Arts, School of the Arts
Major: Graphic Design

Projects by chad wetherbee