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  • Daniel Yorba

    Industrial Designer

    Portland, OR

Passionate and innovative product designer with diverse experience that includes: -Design Leadership -Line Planning & Strategy -Concept development -Sports Equipment -Athletic Footwear -Eyewear -Furniture -Personal Transportation -Product Graphics -Packaging -Brand Identity -Freelance / In-house / Consultancy I am a naturally curious and inquisitive person. It's that spirit of exploration that drives me in design. My process involves sketching many possibilities before getting my hands dirty testing, and manually working through the design options in the shop. For me, it's imperative to prove viability and explore ergonomics through sketch models. I love my profession; I design products that ignite the imagination. It is what motivates my holistic approach. I am passionate about product design, branding, graphics, illustration and packaging. I cannot imagine doing anything else.

Work Samples

  • Pro-Tec Ascent Helmet

  • Hero Helmet

  • Quad-Copter IPhone Case

Work History

  • Independent Design Consultant

    Passionate and innovative product designer with diverse experience that includes:

    -Design Leadership
    -Line Planning & Strategy
    -Concept development
    -Sports Equipment
    -Athletic Footwear
    -Eyewear
    -Furniture
    -Personal Transportation
    -Product Graphics
    -Packaging
    -Brand Identity
    -Freelance / In-house / Consultancy

    I am a naturally curious and inquisitive person. It's that spirit of exploration that drives me in design.

    My process involves sketching many possibilities before getting my hands dirty testing, and manually working through the design options in the shop. For me, it's imperative to prove viability and explore ergonomics through sketch models.

    I love my profession; I design products that ignite the imagination. It is what motivates my holistic approach. I am passionate about product design, branding, graphics, illustration and packaging. I cannot imagine doing anything else.

  • Footwear Designer

    • Ghost Works
    • Portland, OR
    • Oct 2016 - Oct 2017 (1 year)

    Ghost Works is an Industrial design agency in Portland, OR with a true passion for specialty sport performance and lifestyle footwear design. Our specialized team is an Invisible Force, collaborating closely with our clients to foster innovative solutions and designs that help athletes of all skill levels achieve peak performance.

  • Senior Industrial Desgigner

    • Reaction Housing
    • Austin, TX
    • Jan 2015 - Mar 2016 (1 year 2 months)

    Reporting directly to the CEO and the VP of industrial design, I was responsible for much of the pre-production development of the EXO disaster relief shelter. Concept-to-production projects include: watertight electronics housings, interior shades, desks, freight & logistics strategy, interior fire-proofing, and others. On most tasks I had primary responsibility from brief through to factory floor. On more complex projects, I learned and grew tremendously as a designer, by collaborating with top tier engineers, drafters, and builders. Together, in 2015, we succeeded in establishing a manufacturing facility in the USA capable of mass producing this truly remarkable product.

  • Design Lead

    • Pro-Tec
    • San Diego, CA
    • Dec 2012 - Dec 2014 (2 years)

    Led a team of creatives and developers to translate seasonal trends, research driven insights, and 40 years of brand heritage into the look and feel of every product, and packaging across all categories (Snow, Skate, Bike, and Water)

  • Designer C

    • Vans Shoes
    • Cypress, CA
    • Oct 2010 - Dec 2012 (2 years 2 months)

    I Received briefs and developed original concepts for Vans and Pro-tec brands. Responsibilities included rapid ideation sketching, problem solving, design research and trend analysis. Then following through to fine tuning graphics, colors & materials and manufacturing. Last but not least, my job (thankfully) included product testing.

Education

  • Art Center College of Design

    • Product Design Industrial Design
    • 2007 - 2010

Specialties

Awards

Cycleton One concept featured on Core77 Grad w/ honors from ACCD

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