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Smirnoff Halo Concept

This is three-tier concept to celebrate the iconic Smirnoff brand and bottle shape. The theme of the range was light, with the bottle being frosted and the eagle debossed into the surface. The bottle is then illuminated from the base, as it is frosted it glows brightly to draw attention to itself and highlight the shape of the bottle. Each tier is strictly limited edition.

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Daniel Salisbury
Industrial Designer at DCA Design International Loughborough, United Kingdom