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Freelance Graphic Designer
Ann Arbor, MI
Ann Arbor, MI
Graphic designer with 15 years of experience delivering beautiful and functional design solutions to complex problems. Excellent analytical and organizational abilities with an impressive attention to detail. Able to quickly and accurately glean organization goals and procedures. Highly adaptable—performing well in both individual and team roles.
Open Studio Series Invitation (City at Peace DC)
Blues for Peace Program (City at Peace DC)
Accomplishments • Lead design for The Institute of Continuing Legal Education’s website redesign. Improving their online brand presence and providing website users with a better experience. Made it easier to navigate and empowered customers. Giving them quick access to their products and the ability to manage them. The reduction in customer service calls allowed the staff to redirect their attention to more personalized customer outreach. • Increased customer satisfaction and reduced revenue losses from reprinting graphics by developing standards and processes for quality control during the production process while at Exhibit Design Consultants. • Brought in additional revenue for The Ann Arbor News by proposing and successfully redesigning the What’s On The Menu publication which revitalized the formerly defunct publication. Skills • InDesign (Advanced) • Illustrator (Advanced) • Photoshop (Advanced) • Acrobat (Advanced) • Quark XPress (Advanced) • MicroSoft Office Suite (Intermediate) • Keynote (Intermediate) • HTML(Basic) • CSS (Basic) • Dreamweaver (Basic) • Wordpress (Basic) • Flash (Basic) Career Development • Senior Designer/Owner MAY 2010–PRESENT Denise Cope Graphic Design & Consulting, Ann Arbor, MI Design a variety of collateral for local and national clients with a branding focus. • Senior Designer/Print Supervisor MARCH 2007–MARCH 2010 Institute of Continuing Legal Education, University of Michigan, Ann Arbor, MI Redesigned the majority of customer touch points during rebranding including: identity, marketing materials, publications, forms (internal and external), and website with a strong focus on content organization and usability. Created an internal identity guide to help maintain the brand throughout the organization. Assessed and determined communication needs and made appropriate recommendations based on overall communications strategies. Designed and developed communications for print, web, and multimedia that visually and contextually conveyed organization messages. Collaborated with project managers, copywriters, production managers, web developers, and vendors. Communicated processes and budget updates. Supervised and trained in-house and freelance designers to maintain design standards and meet communication needs. • Junior Designer MAY 2006–MARCH 2007 Exhibit Design Consultants, Grand Rapids, MI Designed large format graphics for custom and kit trade show displays. Consulted with clients to ensure comprehensive design solutions and customer satisfaction. • Junior Designer MARCH 2006–MAY 2006 Office Team, Grand Rapids, MI Designed large format graphics for custom and kit trade show displays at Exhibit Design Consultants. Provided electronic file support and output. • Junior Artist 2004–2005 The Ann Arbor News, Ann Arbor, MI Designed ads for local and national clients. Designed covers and layouts for additional publications. • Quality Paginator/Prepress Specialist 2000–2004 The Ann Arbor News, Ann Arbor, MI Paginated the newspaper and other publications ensuring quality production with rigorous proofing. Collaborated with the Prepress and Editorial departments to meet hourly, daily, and weekly deadlines. Managed the RIPS, checked plates, and trained fellow employees on software. • Keyliner/Production Artist/Camera Operator 1998–2000 The Ann Arbor News, Ann Arbor, MI Performed the layout/paste-up of ads, pages, and classifieds for the newspaper and other publications. Designed ads for local and national clients. Provided electronic file support and output. Color-corrected and retouched digital photos. Shot pages and developed negatives for plate making. Managed crew of five to seven employees to ensure priorities were followed and deadlines met.
Associate Degree in Graphic Design 2001 Washtenaw Community College, Ann Arbor, MI RELATED STUDIES • Web Codiding II (2009) • Web Codiding I (2007) • Advanced Motion Graphics (2005) • Digital Video Production (2004) • Digital Video Editing (2004) • Art 102 Color (2000) • Photography 101 (2000)