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Business Card Specifications - eduardooterorodriguez brand identity try to show the core values that he has in mind every time he is looking for new ideas. His goal is to create unique designs that involve aesthetic, ergonomics and sustainable criteria showing an emotional level. The symbol was based in his personal sketch that he used when he is in a creative process. As a final result is a strong brand that spread its visual identity through different applications like paper and digital, with a strong personality.