Coroflot

Resume

EXPERIENCE

NYIT - NEW YORK INSTITUTE OF TECHNOLOGY - NYC, NY
AUGUST 2006 - PRESENT
PHOTO EDITOR -

- Monitors and edits flow of photos transmitted to the New York Central Photo Desk by staff and member photographers and photo editors system-wide.
- Reviews and edits photos for picture quality and caption accuracy before transmitting as appropriate.
- Works closely with staff photographers, Publication & Advertising Director and member photo staffs to enhance the quality and quantity of the photo report keeping the high image of the branding.
- Provides clear, easy-to-read, high quality, truthful images that communicate a meaningful message to the readers of the publications, campaigns, or any external other internal and media.

SKY MEDIA GROUP. - SEPTEMBER 2003 to August 2006 - NYC, NY
EXECUTIVE MEDIA ART DIRECTOR & PROJECT MANAGER

Responsibilities include:
- Video digital production for publicity campaigns and training.
- Retouching, recovering and doing digital photocomposition;
- Developing project with schedule and resource planning, including design and final print out;
- Developing concepts for Marketing, Visual, Merchandising and Finance Departments;
- Designing collaterals, direct mail, advertising campaigns and internal communications;
- Coordinating photo library and maintaining computerized images databases;
- Establishing unified artistic standards and guiding projects from concept to completion;
- Working with research team to develop brand messaging, pitching story ideas and editing;
- Integrating brand identity into all mediums, communications, press kits, and corporate web sites;
- Strong technical skills in Adobe Illustrator, Photoshop, InDesign, Quark, ImageReady, Corel, Flash MX and Dreamweaver.

SPARTCO.net - 2000 to Present - Lexington, KY
BRAND MANAGEMENT CONSULTANT

Responsibilities included developing and guiding art direction; planning and implementing marketing strategies; overseeing design, illustration, multimedia animation, copywriting and production; and supervising marketing management team.

ULTRAWEBARTS. - 1999 to 2003 - NYC, NY
CREATIVE DIRECTOR

Responsibilities included conceptualizing web design with creative team; managing print advertising, sales collateral, web assets and new media; and overseeing multiple projects with simultaneous deadlines.

GOODYEAR RUBBER & TIRE - 1992 - 1999 - Akron, OH/Latin America
PROJECT LEADER-System Information Analyst

System information engineer, implementing IT projects and supporting internal client needs accordiong to the 3YP and ISO900. System information engineer, implementing IT projects and supporting internal client needs according to the 3YP and ISO900, managerial report about budget, goals, and dead line projects. Other responsibilities included analyzing, designing and implementing graphic solutions and web design projects; managing the team and application developers to incorporate resources from other groups; identifying opportunities and recommending solutions for financial and technical issues; developing new information system implementations all around Latin America (México, Colombia, Venezuela, Brazil, Argentina, Peru) and USA (Akron-OH).

DESIGN CLIENTS
Goodyear, IBM, Citicorp, Benetton, Fifth Avenue, Calvin Klein, Reebok, Madonna's Tribute CD for Maverick Records, Spanish Yellow Pages, Verizon, and W Magazine.

EDUCATION
Multimedia & Media Production Technology - NYU, New York, NY, 2002
Digital Image and Pre-Production - NYU, New York, NY, 1999
Digital Photography - Universidad del Valle, Cali, Colombia, 1998
Master's Degree in Management, Systems of Management & Business - Pontificia Universidad Xaveriana, Cali Colombia, South America 1998
Bachelor's Degree, Computer & System Information Engineer.Pontificia Universidad Javeriana, Cali, Colombia, South America, 1992

AWARDS
Impressive 5-year record of regional and national honors and awards, including:
- Best Creative Mind Award - Film Direction of “A True Story”- 8” Short Film.
- Outstanding Associate - Sky Media Group.
- Best New Associates - Sky Media Group.
- Best Media Publication 100 Anniversary - Goodyear Tire & Rubber.
- Best TQC Associate - Goodyear Tire & Rubber.