Coroflot

Resume

[PERSONAL INFORMATION]

Mohammed Jaffry Deen Jalal (28), Singaporean
Private internet space - www.dullneon.com


[SUMMARY]

I am an experienced Web creative armed with a wide gamut of skills, excellent problem solving strengths and a keen interest in advertising. With industry experience totaling almost 6 years in design, production & concept development, I have worked on projects for well-known clients such as Nokia, Apple, Philips, UOL, Millennium Hotels, Singtel, EDB, HP, Yahoo! and The Singapore Zoo.

I am currently working on interactive with Euro RSCG Singapore.


[EXPERIENCE]

Designer/Site Builder | Formul8 Pte Ltd (2003 - 2005)
As a designer, I was involved in a wide range of ATL, BTL and interactive projects, taking on both creative concept development and art direction duties for various projects and pitches. As a Site Builder, I was in charge of the production, quality control and delivery of all work produced by the interactive team, from micro-sites and website templates to Flash games and banner ad campaigns.
Specific work responsibilities include:
o Concept, development, art direction for screen, motion & print projects
o Crafting information architecture for medium & large scale websites
o Cross browser/platform design, development production & proofing
o Flash animation, motion and game programming
o Liaison & coordination with external programming vendors

Creative Technologist | Generator Creative (2001 - 2002)
I was hired to lead up the interactive department, which enabled the company to effectively deliver end-to-end creative strategies and solutions to their clients . I was involved in multiple stages of the creative process, from concept storyboarding and design of ATL campaigns to production and programming for websites. Work responsibilities included:
o Concept & development; screen & print design
o HTML production, CD-ROM/interactive design, backend programming
o Flash animation, motion design, sound/video editing

Design Architect | Angel Dynamics (1999 - 2001)
As the lead designer, I helped raise the general level of design at Angel Dynamics, which also included improving the creative process & revising company collateral.
My responsibilities included:
o Content, information architecture & usability analyses; conceptualisation, design & copywriting duties
o Executed online branding exercises & campaigns
o Creative lead in HTML design, production & proofing; Also worked on & designed multimedia CD-ROM and print projects
o Managed a programmer pool of up to 8
o Involved in presenting sales pitches to clients


[SKILLS]

o Extremely proficient with Adobe tools, including Photoshop, Illustrator , Streamline, Dimension, Acrobat and ImageReady
o Very proficient with Macromedia Flash & Freehand
o Advanced knowledge of Microsoft Office & OpenOffice suites
o Good working knowledge of a variety of operating systems, from
Windows & MacOS to most of the *nix variants
o Actionscript (Flash MX), xHTML, HTML, DHTML, PHP. JavaScript