Warnaco's history dates back to 1874. The original company designed, manufactured and sold Warner’s corsets to retailers. Since then, Warnaco has evolved into a global apparel leader which designs, sources, markets, licenses and distributes a broad line of intimate apparel, sportswear and swimwear worldwide. The Company's products are sold under several highly recognized brand names, including, but not limited to, Calvin Klein®, Speedo®, Chaps®, Warner's® and Olga®.
The Company’s products are distributed domestically and internationally, primarily to wholesale customers through various distribution channels, including major department stores, independent retailers, chain stores, membership clubs, specialty and other stores, mass merchandisers and the internet. In addition, the Company distributes its Calvin Klein branded products through dedicated Calvin Klein retail stores, and as of January 3, 2009, the Company operated 902 Calvin Klein retail stores worldwide (consisting of 88 full price free-standing stores, 83 outlet free-standing stores, one on-line store and 730 shop-in-shop/concession stores). There were also 586 Calvin Klein retail stores operated by third parties under retail licenses or franchise and distributor agreements. The Company also operates one Speedo on-line store.
For the fiscal year ended January 3, 2009, approximately 45.6% of the Company’s net revenues were generated from domestic sales and approximately 54.4% were generated from international sales. In addition, approximately 21% of net revenues were from direct to consumer sales.
The Company owns and licenses a portfolio of highly recognized brand names. The trademarks owned or licensed in perpetuity by the Company generated approximately 45% of the Company’s revenues during Fiscal 2008. Brand names the Company licenses for a term generated approximately 55% of its revenues during Fiscal 2008. Owned brand names and brand names licensed for extended periods (at least through 2044) accounted for over 88% of the Company’s net revenues in Fiscal 2008. The Company’s highly recognized brand names have been established in their respective markets for extended periods and have attained a high level of consumer awareness.
Body Nancy Ganz™/Bodyslimmers®
Calvin Klein® and formatives (beneficially owned for men's and women's and children's underwear,
loungewear and sleepwear)
Trademarks Licensed In Perpetuity
Speedo/Speedo Authentic Fitness® (c) United States, Canada, Mexico, Caribbean
Axcelerate engineered by Speedo™ (c) United States, Canada, Mexico, Caribbean
Trademarks Licensed for a Term
Calvin Klein (for jeans and jeans-related products) North, South and Central America
Chaps (for men's sportswear) United States, Canada, Mexico
Calvin Klein, CK Calvin Klein and Choice Calvin Klein (for men's, women's and juniors swimwear) Worldwide (as geographic regions become available)
(c) Licensed in perpetuity from Speedo International, Lt