Alissia Melka-Teichroew, founder and creative director of BY:AMT Inc, formerly known as Alissia MT Design, is a New World-Old World mash-up. The daughter of a French mother and U.S.father, she was born and raised in the Netherlands. She is a graduate of Design Academy Eindhoven (The Netherlands) and holds a Master of Industrial Design from the Rhode Island School of Design (USA). After stints in Paris, San Francisco, and Boston, she finally alighted in New York, her true home. She now lives and works in the Greenpoint neighborhood of Brooklyn.
ALISSIA Design came into being soon after Alissia’s 2000 graduation from The Design Academy. The US version of ALISSIA Design, Alissia MT Design was launched in 2005 (re-named BY:AMT). While developing her own original projects, she also served a seven-month design residency at the renowned design consultancy IDEO and also worked on staff at Puma International. In 2006, she decided to concentrate on BY: AMT full time.
Alissia’s transcontinental background is reflected in her fluidity and fluency of her designs. Attuned to the latest design innovations, trends, and materials, she infuses her work with her own unique, charismatic personality and mischievous sensibility. Her products are savvy, sophisticated, and witty: the archetypical diamond ring rendered in candy-colored acrylic, ceramic plates folded in easy-to-hold shapes (Handful of Plates), a mirror that transposes the viewer’s face over an iconic image of feminine beauty (ME-ror).
This uncanny ability to tweak expectations has delighted design cognoscenti and consumers alike. ID Magazine, Nylon Magazine, New York Times and InView among many other publications, have featured AMT products. Hip boutiques around the world carry them, including the MoMA store and Conran Shop. Melka-Teichroew has also exhibited her work at the Salone del Mobile Milano, the International Contemporary Furniture Fair in New York, 100% Design Tokyo, and the Victoria and Albert Museum.
Recent projects include, a modular series of branching clothes hooks, Tree Hooked, is collaboration with Jan Habraken of Studio Jan Habraken. This partnership is a personal one as well, since Alissia and Jan wed in October 2006. Also the InsideOut Glass Collection is finally available via Charles & Marie, while BY:AMT is preparing to launch a series of Hand Mirrors in stores as well as a collection of Wall Stickers for blik. Also Victoria & Albert Museum will be selling a special Ring Set in honor of their re-opening of their Jewellery Gallery in May of 2008.