CBD Group

Beijing, China

CBD Industrial Design: A proven track record tells the story

CBD Group, previously known as Christian Bjorn Design, was founded in Denmark, a Scandinavian country with a strong history in design. Over the past 30 years, CBD has worked with a wide range of European clients, bringing a number of successful, award-winning products to market. Under the management of CEO Mr. Nils Toft and Mr. Henrik Jeppesen, CBD is now one of the leading design agencies in Europe.

CBD's core strength lies in product design, but we understand that bringing successful products to market requires more than just beautiful, innovative design. Correspondingly, CBD has departments specializing in other disciplines to improve the success of products we design and maximize the return on your investment. To collect the right information at the start of our projects we have specialists in Market research and Business strategy, ensuring our designers are armed with the latest trends, while understanding your businesses needs. Running parallel to our product designers, we have specialists in graphic designers as well.

Combined, these elements give CBD the power to help your business make a difference.

Since entering the Chinese market six years ago, CBD has obtained a stable and long-term relationship with several large Chinese and multinational enterprises. With experience designing for the white goods, consumer electronics, and heavy industry markets, CBD is now one of the most prominent foreign design agencies in China.

CBD's recent Design Awards:

2008 IF Award. Haier W-001 Washing machine
2008 IF China award. Vatti Angle kitchen series
2008 Red Dot Honorable mention. Haier W-001 Washing machine
2007 Red Star Design award. Chang Hong Air-conditioner

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