Salomon was born in 1947 in the heart of the French Alps and the birthplace of modern alpinism. Driven by passion for skiing and design innovation, Francois Salomon and his son George designed and perfected many of the first modern ski bindings.
During the following 60 years, Salomon's commitment to innovative design and passion for mountain sports created a vast range of revolutionary new concepts in bindings, boots, skis and apparel for both alpine and nordic skiing and brought innovative solutions to footwear, apparel and equipment for snowboarding, adventure racing, mountaineering, and many other sports.
Through performance driven design, Salomon delivers innovation and progression to mountain sports; converting new ideas into action and expanding the limits of possibility. Salomon's heritage, culture, and commitment are tied together by one simple concept: the world’s leading mountain people creating the world’s leading mountain product. Salomon is headquartered in Annecy, in France.
Amer Sports is a sporting goods company with internationally recognized brands including Salomon, Wilson, Atomic, Arc’teryx, Precor, Suunto and Mavic.
The company’s technically-advanced sports equipment, footwear and apparel improve performance and increase the enjoyment of sports and outdoor activities. Amer Sports shares are listed on the NASDAQ OMX Helsinki stock exchange.
Amer Sports’ business is balanced through its broad portfolio of sports and products and a presence in all major markets. The offering of sports equipment, apparel, footwear, and accessories covers a wide range of sports, including tennis, badminton, golf, American football, soccer, baseball, basketball, alpine skiing, snowboarding, cross-country skiing, fitness training, cycling, running, hiking, and diving. Currently, the company’s largest geographical markets in terms of sales are the United States, Germany, France, Austria, Canada and Japan.
Amer Sports sells its products to trade customers (including sporting goods chains, specialty retailers, mass merchants, fitness clubs, and distributors) and also directly to consumers through brand stores, factory outlets, and online. The Amer Sports sales network comprises sales offices in 24 countries in all the world’s key sporting goods markets.
Amer Sports’ strategy emphasizes excellence in consumer-centric product creation. Through continuous research and development, Amer Sports seeks to develop new and better sporting goods that appeal to consumers and its trade customers. Products are designed to improve the performance of all athletes – both beginners and professionals, help them achieve their goals, and provide them with more enjoyment from their activity of choice.
In 2010, Amer Sports net sales totaled 1.7 billion euros. At the end of the year, the company’s market capitalization was 1.3 billion euros and the Group employed 6,597 people.