Founded by Gary M. Reynolds as the nation's first "event marketing agency" in 1979, GMR Marketing has grown into a global, integrated, award-winning engagement marketing agency. With an unparalleled international infrastructure of 800+ full-time marketing professionals, we create, consult, and activate in 70 countries, covering every continent from four regional hubs.
In our 30+ years of engagement marketing, we've cultivated a nuanced understanding of brand engagements that captivate attention, influence opinion, and change behavior. We help brands connect with people through passion areas of sports, lifestyle, entertainment and music, and have earned particular recognition for our dedicated sports marketing practice and our innovative work in music marketing.
In 1998, GMR became a fully-owned subsidiary of Omnicom Group, a strategic holding company that manages a portfolio of global advertising and marketing leaders. Today our team includes full in-house creative, insights, events, field staffing, promotions, and digital departments.
Our work is insights-based and results-driven, and our clients include some of the world’s best-known brands, who turn to GMR for authentic engagements that deliver sales results.