I started my career as a junior graphic designer in Net Express, an internet magazine, Karachi, Pakistan in 2001. In 2006, i was able to build a tangible knowledge in the field of Graphic Design and invest in my creativity, thanks to the talented team i joined in M-com. I have more than 15 years of experience, out of which i spent around 7 years in Dubai. I was able to crack concepts that answer briefs, transform the concepts into visual form and carry them right through final print production. During these years of experience, i realized that i enjoy working with professionals mix of different nationalities. I am now looking out for fresh challenges and better prospects. I have same passion for my profession (if not more) as when I started out 15 years ago. I believe that my strong communication and client management skills with an emphasis on building long-term business relationships and ability to render dedicated hard work to enhance the image and performance of the team can contribute towards a stronger creative team. Strength: Art Direction, Ideation, Visualizing

Work Samples

  • Brochure Design

  • Packaging Design

  • Press Ads

Work History

  • Senior Art Director

    • IAL Saatchi & Saatchi
    • Pakistan
    • Jan 2014 - Present (3 years 9 months)

    Pepsi
    Slice
    Mobilink
    Continental biscuits ( LU)
    Mondelez International
    Lenovo
    Tapal
    Dalda foods

  • Art Director

    • JWT
    • Pakistan
    • Aug 2012 - Jan 2014 (1 year 5 months)

    Unilever:
    Annual Report 2012 for Unilever Corporate & Unilever Foods Limited.
    Planner calendar 2013.
    New packaging design for Unilever's brand Energile.

    Nokia:
    Nokia ASHA
    Logo and event branding for Nokia Sales Conference 2012 - Pakistan.

    Lucky Cement:
    Lucky Cement Sustainability Report 2012.
    Presented calendar and annual report.


    Olpers, Lux, Igloo Ice Cream, Dip Shop, Habib Oil Mills, Shan Foods, EBM.

    Also conducted photo shoots for Shell Pakistan, Unilever Corporate & Lucky Cement.

  • Art Director

    • Al Noukhaza Advertising & Publishing
    • Mar 2010 - Jul 2012 (2 years 4 months)

    Al Noukhaza Advertising & Publishing works for "Al Shurti Magazine" (Sharjah Police) and "999 Society & Security Magazine" (Abu Dhabi Police) which works under the Ministry of Interior. My role is designing adverts for the magazine, Assist junior designers, Visualize & Art Direction.

  • Asst. Art Director / Senior Visualizer

    • Mcom
    • Aug 2007 - Feb 2010 (2 years 6 months)

    Worked individually on various National & Multinational clients like Mitsubishi Motors, Western Union, Scotch Brite, 3m, Wyeth Pharmaceutical, Emirates Global Islamic Bank, Avari Tower Hotels, Arif Habib Bank, Walls Ice cream, etc.

  • Senior Graphic Designer

    • Shuttle Advertising
    • 2004 - 2007 (3 years)

    Art Direction, Photography, Visualizing. Worked for multinational brands like Pioneer, McDonald, Trios wraps, Phillips and for some well known local clients.

  • Graphic Designer / Visualizer

    • Amal & Amal
    • May 2002 - Feb 2004 (1 year 9 months)

    Worked as a visualizer & graphic designer for Arabic greeting cards, festivities, social functions' cards and corporate gifts. Clients include Emirates Islamic Bank, Dubai World Trade Center, Metrofile, Al Ain Hospital, Emirates District Cooling,.

  • Graphic Designer

    • Net Express
    • 2001 - 2001

    Designing adverts for the magazine. Done a flash animation cartoon story" Jadoo ka Jhoola", which was on aired on a local tv channel for kids.

Education

  • Karachi University

    • Bcom
    • 1997 - 2000

Specialties

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